Création des Logiciels de gestion d'Entreprise, Création et référencement des sites web, Réseaux et Maintenance, Conception
seo Google Now For iOS 2013
Seo Master present to you:
The search giant Google who introduced Google Now app for Android devices last year, unveiled on Monday that its intelligent assistant app Google Now is available for iOS platform. According to Google, the features are exactly the same as Google Now on Android, except the upward swiping to launch the application which cannot be integrated to iOS running devices. The iPhone device users from Google Now can retrieve all the data from all the Google’s services like the Gmail account, Google calendar account, Google Maps, and everything which is connected to the Google account.
When Google Now was released for the first time for Android devices, it revealed a set of virtual cards based on your search results and your interest right from the weather report  to your favorite movie. Cards also responds to voice commands.
Google Now uses location when you are signed in to Google account which gives you relevant real-time information, even when you don’t ask for it. As per Google, when you search for one city often, it uses statistical data which shows that you like the city and displays you the score on a card within the app. Google Now can be used for flights alerts by notifying users as soon as flights are delayed, without having to sign up for any account. You can also find coffee shops and restaurants near your current location.
2013, By: Seo Master
The search giant Google who introduced Google Now app for Android devices last year, unveiled on Monday that its intelligent assistant app Google Now is available for iOS platform. According to Google, the features are exactly the same as Google Now on Android, except the upward swiping to launch the application which cannot be integrated to iOS running devices. The iPhone device users from Google Now can retrieve all the data from all the Google’s services like the Gmail account, Google calendar account, Google Maps, and everything which is connected to the Google account.When Google Now was released for the first time for Android devices, it revealed a set of virtual cards based on your search results and your interest right from the weather report  to your favorite movie. Cards also responds to voice commands.
Google Now uses location when you are signed in to Google account which gives you relevant real-time information, even when you don’t ask for it. As per Google, when you search for one city often, it uses statistical data which shows that you like the city and displays you the score on a card within the app. Google Now can be used for flights alerts by notifying users as soon as flights are delayed, without having to sign up for any account. You can also find coffee shops and restaurants near your current location.
seo Your Rankings Drop Around May 15th? May Be Due To Link Networks Google Busted 2013
Seo Master present to you:
2013, By: Seo Master
On May 15th, Google's head of search spam, announced on Twitter that Google has taken "action on several thousand linksellers in a paid-link that passes PageRank network."
Google has done this time and time again, and we covered at least two previous cases of this. We do not know which link network - some are asking if SAPE links was hit again, but others are asking about a network named ghost. I am not sure. It seems like it may be several smaller networks.
One thing for sure is that around May 15th, many webmasters started to complain about ranking drops in WebmasterWorld. Here are some quotes:
Also, seeing a significant drop in ranks for a different domain I mentioned in another thread that I was using to test junk links. It's possible we could be seeing a penguin update.
I am also seeing a decent drop on the 14th which seems to be continuing today.
The complaints go on and on.
I am trying to figure out which network(s) were hit but I can't seem to nail it down to any specific one.
The Black Hat World forums are talking about it but no one is mentioning anything specific and concrete outside of some guesses.
Do you know which link network(s) were hit?
Update: We have a statement from ghost network about this:
seo Domain Age Plays important Role in Google search ranking 2013
Seo Master present to you:
There are many questions to answers,such as I have a domain which is four years old i have not setup hosting for that. if i use that domain to launch website will that help me in rankings? if, no then what factors in domain age are considered by Google ?
One SEO related question which is often asked throughout webmaster forums is how muchdomain registration age is important for SEO. The points behind this question include:
Google’s patent “Information Retrieval Based on Historical Data” of 03/31/2005 reviewed byWebmasterWorld forum hugely accounted for these rumors implying that Google does look into domain registration (1) and renewal (2) dates:2013, By: Seo Master
Is Domain Age Plays important Role in Google search Ranking ?
One SEO related question which is often asked throughout webmaster forums is how muchdomain registration age is important for SEO. The points behind this question include:
- well-established sites have old domain names, so by reverse logics, an old domain should mean that the site is well established;
- spammers register and drop domains quickly, thus logically spamming sites usually have newly registered domain names.
Generally, webmasters agree that domain age is hardly a powerful ranking factor but opinions vary:
- it can be no factor at all;
- it can play only a single minor factor in the millions of other factors (but it still is);
- it matters a lot (as most participants of this discussion seem to agree, for example).
Google’s patent “Information Retrieval Based on Historical Data” of 03/31/2005 reviewed byWebmasterWorld forum hugely accounted for these rumors implying that Google does look into domain registration (1) and renewal (2) dates:
(1) … the date that a domain with which a document is registered may be used as an indication of the inception date of the document.
(2) Certain signals may be used to distinguish between illegitimate and legitimate domains. … Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain and, thus, the documents associated therewith.
While the patent does sound rather straightforward (by the way its official version is no longer available online, so it might have been deleted), domain age factor is bothoverestimated and misinterpreted. My point is simple: domain registration date cannot speak for either quality or trustworthiness of a website as:
- domains can be registered but never used for a long time (parked);
- new domains can be used for highly established companies (with the old domain 301-redirecting to the new one);
- a domain name can be used for illegitimate purposes for years and then sold to a “good” person/ company without any change of the initial registration date.
Thus my verdict to the whole dispute is as follows:
- Website age (and its backlink profile age) is what really matters;
- Domain age can play a minor part only as damping factor – i.e. one of the factors signaling the search engine that this might be a spammy / illegitimate site;
- Old domains may carry more weight due to their past records (i.e. old backlinks pointing to them) – this can be a good point to consider but then again if you are serious about your brand, keep in mind that an established domain already has associations and history before you own it and they might be hard to conquer.
Conclusion: domain registration date won’t of course hurt but it will hardly help. So I would focus on registering a new short niche-related and catchy domain name instead of trying to buy an old (previously owned by someone) one.
for more information visit this
seo 101 Google tips and tricks more effective 2013
Seo Master present to you:
Looking for the ultimate tips and tricks for Google searching? Let's get started.
1. The best way to begin searching harder with Google is by clicking the Advanced Search link.
2. This lets you search for exact phrases, "all these words", or one of the specified keywords by entering search terms into the appropriate box.
3. You can also define how many results you want on the page, what language and what file type you're looking for, all with menus.
4. Advanced Search lets you type in a Top Level Domain (like co.UK) in the "Search within site of domain" box to restrict results.
5. And you can click the "Date, usage rights, numeric range and more" link to access more advanced features.
6. Save time – most of these advanced features are also available in Google's front page search box, as command line parameters.
7. Google's main search invisibly combines search terms with the Boolean construct "AND". When you enter smoke fire – it looks for smoke AND fire.
8. To make Google search for smoke or fire, just type smoke OR fire.
9. Instead of OR you can type the | symbol, like this: smoke | fire.
10. Boolean connectors like AND and OR are case sensitive. They must be upper case.
11. Search for a specific term, then one keyword OR another by grouping them with parentheses, like this: water (smoke OR fire).
12. To look for phrases, put them in quotes: "there's no smoke without fire".
13. Synonym search looks for words that mean similar things. Use the tilde symbol before your keyword, like this: ~eggplant.
14. Exclude specific key words with the minus operator. new pram eBay excludes all results from eBay.
15. Common words, like I, and, then and if are ignored by Google. These are called "stop words".
16. The plus operator makes sure stop words are included. Like: fish + and chips.
17. If a stop word is included in a phrase between quote marks as a phrase, the word is searched for.
18. You can also ask Google to fill in a blank. Try: Christopher Columbus discovered.
19. Search for a numerical range using the number range operator. For example, search for Sony TV between £300 and £500 with the string Sony TV £300..£500.
20. Google recognizes 13 main file types through advanced search, including all Microsoft Office Document types, Lotus, PostScript, Shock wave Flash and plain text files.
21. Search for any file type directly using the modifier file type:[file type extension]. For example: soccer file type:pdf.
22. Exclude entire file types, using the same Boolean syntax we used to exclude key words earlier: rugby file type:doc.
23. In fact, you can combine any Boolean search operators, as long as your syntax is correct. An example: "sausage and mash" onions file type:doc.
24. Google has some very powerful, hidden search parameters, too. For example "in title" only searches page titles. Try in title:herbs.
25. If you're looking for files rather than pages – give index of as the in title: parameter. It helps you find web and FTP directories.
26. The modifier in URL only searches the web address of a page: give in URL:spices a go.
27. Find live web cams by searching for: in URL:view/view. s html.
28. The modifier in anchor is very specific, only finding results in text used in page links.
29. Want to know how many links there are to a site? Try link:site name – for example link:www.Mozilla.org.
30. Similarly, you can find pages that Google thinks are related in content, using the related: modifier. Use it like this: related:www.microsoft.com.
31. The modifier info:site_name returns information about the specified page.
32. Alternatively, do a normal search then click the "Similar Pages" link next to a result.
33. Specify a site to search with the site: modifier – like this: search tips site:www.tech radar.com.
34. The above tip works with directory sites like www.D m o z.org and dynamically generated sites.
35. Access Google Directory – a database of handpicked and rated sites – at directory.Google.com.
36. The Boolean operators in title and in URL work in Google directory, as does OR.
37. Use the site: modifier when searching Google Images, at images.Google.com. For example: dvd recorder site:www.amazon.co.UK.
38. Similar, using "site:.com" will only return results from .com domains.
39. Google News (news.Google.com) has its own Boolean parameters. For example "in text" pulls terms from the body of a story.
40. If you use the operator "source:" in Google News, you can pick specific archives. For example: heather mills source:daily_mail.
41. Using the "location:" filter enables you to return news from a chosen country. location:UK for example.
42. Similarly, Google Blog search (blog search.Google.com) has its own syntax. You can search for a blog title, for example, using in blog title:.
43. The general search engine can get very specific indeed. Try movie: to look for movie reviews.
44. The modifier film: works just as well!
45. Enter show times and Google will prompt you for your postcode. Enter it and it'll tell you when and where local films are showing.
46. For a dedicated film search page, go to www.Google.co.UK/movies.
47. If you ticked "Remember this Location" when you searched for show times, the next time you can enter the name of a current film instead.
48. Google really likes movies. Try typing director: The Dark Knight into the main search box.
49. For cast lists, try cast: name_of_film.
50. The modifier music: followed by a band, song or album returns music reviews.
51. Try searching for weather London – you'll get a full 4-day forecast.
52. There's also a built-in dictionary. Try define: in the search box.
53. Google stores the content of old sites. You can search this cache direct with the syntax keyword cache:site_URL.
54. Alternatively, enter cache:site_URL into Google's search box to be taken direct to the stored site.
55. No calculator handy? Use Google's built in features. Try typing 12*15 and hitting "Google Search".
56. Google's calculator converts measurements and understands natural language. Type in 14 stones in kilos, for example.
57. It does currency conversion too. Try 200 pounds in euros.
58. If you know the currency code you can type 200 G B P in EUR instead for more reliable results.
59. And temperature! Just type: 98 f to c to convert Fahrenheit to Centigrade.
60. Want to know how clever Google really is? Type 2476 in roman numerals, then hit "Google Search".
61. You can personalize your Google experience by creating a Google account. Go to www.Google.com/account/ then click "Create Account".
62. With a Google account there are lots more extras available. You'll get a free G MAIL email account for one.
63. With your Google account, you can also personalize your front page. Click "i Google" to add blog and site feeds.
64. Click "Add a Tab" in i Google to add custom tabs. Google automatically populates them with suitable site suggestions.
65. i Google allows you to theme your page too. Click "Select Theme" to change the default look.
66. Some i Google themes change with time..."Sweet Dreams" is a theme that turns from day to night as you browse.
67. Click "More" under "Try something new" to access a full list of Google sites and new features.
68. "Custom Search" enables you to create a branded Google search for your own site.
69. An active, useful service missing from the list is "Personalized Search" – but you can access it via www.Google.com/P Search when you're logged in.
70. This page lists searches you have recently made – and is divided into categories. Clicking "pause" stops Google from recording your history.
71. Click "Trends" to see the sites you visit most, the terms you enter most often and links you've clicked on!
72. Personalized Search also includes a bookmark facility – which enables you to save bookmarks online and access them from anywhere.
73. You can add bookmarks or access your bookmarks using the i Google Bookmarks gadget.
74. Did you know you can search within your returned results? Scroll down to the bottom of the search results page to find the link.
75. Search locally by appending your postcode to the end of query. For example Indian food BA1 2B W finds restaurants in Bath, with addresses and phone numbers!
76. Looking for a map? Just add map to the end of your query, like this: Leeds map.
77. Google finds images just as easily and lists them at the top, when you add image to the end of your search.
78. Google Image Search recognizes faces... add & I M G type=face to the end of the returned URL in the location bar, then hit enter to filter out pictures that aren't people.
79. Keeping an eye on stocks? Type stocks: followed by market ticker for the company and Google returns the data from Google Finance.
80. Enter the carrier and flight number in Google's main search box to return flight tracking information.
81. What time is it? Find out anywhere by typing time then the name of a place.
82. You may have noticed Google suggests alternate spellings for search terms – that's the built in spell checker!
83. You can invoke the spell checker directly by using spell: followed by your keyword.
84. Click "I'm Feeling Lucky" to be taken straight to the first page Google finds for your keyword.
85. Enter a statistics-based query like population of Britain into Google, and it will show you the answer at the top of its results.
86. If your search has none-English results, click "Translate this Page" to see it in English.
87. You can search foreign sites specifically by clicking "Language Tools", then choosing which countries sites to translate your query to.
88. Other features on the language tools page include a translator for blocks of text you can type or cut and paste.
89. There's also a box that you can enter a direct URL into, translating to the chosen language.
90. Near the language tools link, you'll see the "Search Preferences". This handy page is full of secret functionality.
91. You can specify which languages Google returns results in, ticking as many (or few) boxes as you like.
92. Google's Safe Search protects you from explicit sexual content. You can choose to filter results more stringently or switch it off completely.
93. Google's default of 10 results a page can be increased to up to 100 in Search Preferences, too.
94. You can also set Google to open your search results in a new window.
95. Want to see what others are searching for or improve your page rank? Go to www.Google.com/zeitgeist.
96. Another useful, experimental search can be found at www.Google.com/trends – where you can find the hottest search terms.
97. To compare the performance of two or more terms, enter them into the trends search box separated by commas.
98. Fancy searching Google in Klingon? Go to www.Google.com/intl/xx-Klingon.
99. Perhaps the Swedish chef from the m u p pets is your role model instead? Check www.Google.com/intl/xx-Bork.
100. Type answer to life, the universe and everything into Google. You may be surprised by the result.
101. It will also tell you the number of horns on a unicorn.
2013, By: Seo Master2. This lets you search for exact phrases, "all these words", or one of the specified keywords by entering search terms into the appropriate box.
3. You can also define how many results you want on the page, what language and what file type you're looking for, all with menus.
4. Advanced Search lets you type in a Top Level Domain (like co.UK) in the "Search within site of domain" box to restrict results.
5. And you can click the "Date, usage rights, numeric range and more" link to access more advanced features.
6. Save time – most of these advanced features are also available in Google's front page search box, as command line parameters.
7. Google's main search invisibly combines search terms with the Boolean construct "AND". When you enter smoke fire – it looks for smoke AND fire.
8. To make Google search for smoke or fire, just type smoke OR fire.
9. Instead of OR you can type the | symbol, like this: smoke | fire.
10. Boolean connectors like AND and OR are case sensitive. They must be upper case.
11. Search for a specific term, then one keyword OR another by grouping them with parentheses, like this: water (smoke OR fire).
12. To look for phrases, put them in quotes: "there's no smoke without fire".
13. Synonym search looks for words that mean similar things. Use the tilde symbol before your keyword, like this: ~eggplant.
14. Exclude specific key words with the minus operator. new pram eBay excludes all results from eBay.
15. Common words, like I, and, then and if are ignored by Google. These are called "stop words".
16. The plus operator makes sure stop words are included. Like: fish + and chips.
17. If a stop word is included in a phrase between quote marks as a phrase, the word is searched for.
18. You can also ask Google to fill in a blank. Try: Christopher Columbus discovered.
19. Search for a numerical range using the number range operator. For example, search for Sony TV between £300 and £500 with the string Sony TV £300..£500.
20. Google recognizes 13 main file types through advanced search, including all Microsoft Office Document types, Lotus, PostScript, Shock wave Flash and plain text files.
21. Search for any file type directly using the modifier file type:[file type extension]. For example: soccer file type:pdf.
22. Exclude entire file types, using the same Boolean syntax we used to exclude key words earlier: rugby file type:doc.
23. In fact, you can combine any Boolean search operators, as long as your syntax is correct. An example: "sausage and mash" onions file type:doc.
24. Google has some very powerful, hidden search parameters, too. For example "in title" only searches page titles. Try in title:herbs.
25. If you're looking for files rather than pages – give index of as the in title: parameter. It helps you find web and FTP directories.
26. The modifier in URL only searches the web address of a page: give in URL:spices a go.
27. Find live web cams by searching for: in URL:view/view. s html.
28. The modifier in anchor is very specific, only finding results in text used in page links.
29. Want to know how many links there are to a site? Try link:site name – for example link:www.Mozilla.org.
30. Similarly, you can find pages that Google thinks are related in content, using the related: modifier. Use it like this: related:www.microsoft.com.
31. The modifier info:site_name returns information about the specified page.
32. Alternatively, do a normal search then click the "Similar Pages" link next to a result.
33. Specify a site to search with the site: modifier – like this: search tips site:www.tech radar.com.
34. The above tip works with directory sites like www.D m o z.org and dynamically generated sites.
35. Access Google Directory – a database of handpicked and rated sites – at directory.Google.com.
36. The Boolean operators in title and in URL work in Google directory, as does OR.
37. Use the site: modifier when searching Google Images, at images.Google.com. For example: dvd recorder site:www.amazon.co.UK.
38. Similar, using "site:.com" will only return results from .com domains.
39. Google News (news.Google.com) has its own Boolean parameters. For example "in text" pulls terms from the body of a story.
40. If you use the operator "source:" in Google News, you can pick specific archives. For example: heather mills source:daily_mail.
41. Using the "location:" filter enables you to return news from a chosen country. location:UK for example.
42. Similarly, Google Blog search (blog search.Google.com) has its own syntax. You can search for a blog title, for example, using in blog title:.
43. The general search engine can get very specific indeed. Try movie: to look for movie reviews.
44. The modifier film: works just as well!
45. Enter show times and Google will prompt you for your postcode. Enter it and it'll tell you when and where local films are showing.
46. For a dedicated film search page, go to www.Google.co.UK/movies.
47. If you ticked "Remember this Location" when you searched for show times, the next time you can enter the name of a current film instead.
48. Google really likes movies. Try typing director: The Dark Knight into the main search box.
49. For cast lists, try cast: name_of_film.
50. The modifier music: followed by a band, song or album returns music reviews.
51. Try searching for weather London – you'll get a full 4-day forecast.
52. There's also a built-in dictionary. Try define: in the search box.
53. Google stores the content of old sites. You can search this cache direct with the syntax keyword cache:site_URL.
54. Alternatively, enter cache:site_URL into Google's search box to be taken direct to the stored site.
55. No calculator handy? Use Google's built in features. Try typing 12*15 and hitting "Google Search".
56. Google's calculator converts measurements and understands natural language. Type in 14 stones in kilos, for example.
57. It does currency conversion too. Try 200 pounds in euros.
58. If you know the currency code you can type 200 G B P in EUR instead for more reliable results.
59. And temperature! Just type: 98 f to c to convert Fahrenheit to Centigrade.
60. Want to know how clever Google really is? Type 2476 in roman numerals, then hit "Google Search".
61. You can personalize your Google experience by creating a Google account. Go to www.Google.com/account/ then click "Create Account".
62. With a Google account there are lots more extras available. You'll get a free G MAIL email account for one.
63. With your Google account, you can also personalize your front page. Click "i Google" to add blog and site feeds.
64. Click "Add a Tab" in i Google to add custom tabs. Google automatically populates them with suitable site suggestions.
65. i Google allows you to theme your page too. Click "Select Theme" to change the default look.
66. Some i Google themes change with time..."Sweet Dreams" is a theme that turns from day to night as you browse.
67. Click "More" under "Try something new" to access a full list of Google sites and new features.
68. "Custom Search" enables you to create a branded Google search for your own site.
69. An active, useful service missing from the list is "Personalized Search" – but you can access it via www.Google.com/P Search when you're logged in.
70. This page lists searches you have recently made – and is divided into categories. Clicking "pause" stops Google from recording your history.
71. Click "Trends" to see the sites you visit most, the terms you enter most often and links you've clicked on!
72. Personalized Search also includes a bookmark facility – which enables you to save bookmarks online and access them from anywhere.
73. You can add bookmarks or access your bookmarks using the i Google Bookmarks gadget.
74. Did you know you can search within your returned results? Scroll down to the bottom of the search results page to find the link.
75. Search locally by appending your postcode to the end of query. For example Indian food BA1 2B W finds restaurants in Bath, with addresses and phone numbers!
76. Looking for a map? Just add map to the end of your query, like this: Leeds map.
77. Google finds images just as easily and lists them at the top, when you add image to the end of your search.
78. Google Image Search recognizes faces... add & I M G type=face to the end of the returned URL in the location bar, then hit enter to filter out pictures that aren't people.
79. Keeping an eye on stocks? Type stocks: followed by market ticker for the company and Google returns the data from Google Finance.
80. Enter the carrier and flight number in Google's main search box to return flight tracking information.
81. What time is it? Find out anywhere by typing time then the name of a place.
82. You may have noticed Google suggests alternate spellings for search terms – that's the built in spell checker!
83. You can invoke the spell checker directly by using spell: followed by your keyword.
84. Click "I'm Feeling Lucky" to be taken straight to the first page Google finds for your keyword.
85. Enter a statistics-based query like population of Britain into Google, and it will show you the answer at the top of its results.
86. If your search has none-English results, click "Translate this Page" to see it in English.
87. You can search foreign sites specifically by clicking "Language Tools", then choosing which countries sites to translate your query to.
88. Other features on the language tools page include a translator for blocks of text you can type or cut and paste.
89. There's also a box that you can enter a direct URL into, translating to the chosen language.
90. Near the language tools link, you'll see the "Search Preferences". This handy page is full of secret functionality.
91. You can specify which languages Google returns results in, ticking as many (or few) boxes as you like.
92. Google's Safe Search protects you from explicit sexual content. You can choose to filter results more stringently or switch it off completely.
93. Google's default of 10 results a page can be increased to up to 100 in Search Preferences, too.
94. You can also set Google to open your search results in a new window.
95. Want to see what others are searching for or improve your page rank? Go to www.Google.com/zeitgeist.
96. Another useful, experimental search can be found at www.Google.com/trends – where you can find the hottest search terms.
97. To compare the performance of two or more terms, enter them into the trends search box separated by commas.
98. Fancy searching Google in Klingon? Go to www.Google.com/intl/xx-Klingon.
99. Perhaps the Swedish chef from the m u p pets is your role model instead? Check www.Google.com/intl/xx-Bork.
100. Type answer to life, the universe and everything into Google. You may be surprised by the result.
101. It will also tell you the number of horns on a unicorn.
seo Effective video optimization techniques 2013
Seo Master present to you:
Video SEO is the process of making videos on your site accessible and readable by the search engine spiders. This has become more important due to universal search in Google which display videos on their search results. Due to the limitation of text for the search engine spiders to figure out what your video is about they have to rely on the title and alt attributes that are in your video as well as citations from external sites. You could also optimize this by using your Webmaster tools and tell Google what your videos are all about. hope this helps.
These 5 basic tips for video SEO are a good starting point for marketers looking to improve the “searchability” of their videos.
1. Optimize with keywords.Just like any type of text-based content, video SEO involves optimizing with target relevant keywords — both for search engines and for user experience. Use keywords in: File name Title Tags URL Link text Beyond that, include a paragraph of optimized text that provides a brief description of the video. Again, the benefits are twofold: You’ll improve the user experience and your search rankings.
2. Distribute videos on video-sharing sites.In addition to posting videos on your own site, video-sharing sites are effective tools for gaining visibility and additional links. Remember these few points to maximize results: Don’t forget that videos hosted on YouTube and other video-sharing sites should be optimized for keywords YouTube channel pages — and those of other video-sharing sites — should be optimized, as well Use a video distribution service like TubeMogul to deploy your videos to the top sharing sites
3. Implement a linking strategy.Video is judged by the same linking standards as all other forms of digital content. So building both internal and external links is crucial for video SEO. Ideas for a linking strategy include: Cross-linking to other videos Linking to videos from relevant web pages Linking to videos in blog postsTweeting the video Linking to videos from social media pages Bookmarking the video
4. Encourage viewers to share your videos.First thing is first — if you want users to share your videos, you must create content worth sharing. If your video isn’t interesting, relevant, entertaining or informative, users aren’t likely to share it, let alone view it. From there: Allow and encourage users to comment on the video Make it easy for users to share your video on You Tube, Twitter, Facebook and MySpaceOffer video content in multiple formats so users can choose the one that best suited to their platform and connectivity speed
5. Re-purpose your videos.As with text content, the more optimized video, the better. Get creative in order to re-purpose videos across the web: Embed videos in blog posts Break up long videos and create multiple shorter ones Use transcriptions of videos to create blog posts or content for web pages Take screen shots from videos and post them to Flickr and other image-sharing sites Turn offline content, such as training videos or videos of a conference keynote speech, into optimized digital assets for your website2013, By: Seo Master
Video SEO is the process of making videos on your site accessible and readable by the search engine spiders. This has become more important due to universal search in Google which display videos on their search results. Due to the limitation of text for the search engine spiders to figure out what your video is about they have to rely on the title and alt attributes that are in your video as well as citations from external sites. You could also optimize this by using your Webmaster tools and tell Google what your videos are all about. hope this helps.
These 5 basic tips for video SEO are a good starting point for marketers looking to improve the “searchability” of their videos.
1. Optimize with keywords.Just like any type of text-based content, video SEO involves optimizing with target relevant keywords — both for search engines and for user experience. Use keywords in: File name Title Tags URL Link text Beyond that, include a paragraph of optimized text that provides a brief description of the video. Again, the benefits are twofold: You’ll improve the user experience and your search rankings.
2. Distribute videos on video-sharing sites.In addition to posting videos on your own site, video-sharing sites are effective tools for gaining visibility and additional links. Remember these few points to maximize results: Don’t forget that videos hosted on YouTube and other video-sharing sites should be optimized for keywords YouTube channel pages — and those of other video-sharing sites — should be optimized, as well Use a video distribution service like TubeMogul to deploy your videos to the top sharing sites
3. Implement a linking strategy.Video is judged by the same linking standards as all other forms of digital content. So building both internal and external links is crucial for video SEO. Ideas for a linking strategy include: Cross-linking to other videos Linking to videos from relevant web pages Linking to videos in blog postsTweeting the video Linking to videos from social media pages Bookmarking the video
4. Encourage viewers to share your videos.First thing is first — if you want users to share your videos, you must create content worth sharing. If your video isn’t interesting, relevant, entertaining or informative, users aren’t likely to share it, let alone view it. From there: Allow and encourage users to comment on the video Make it easy for users to share your video on You Tube, Twitter, Facebook and MySpaceOffer video content in multiple formats so users can choose the one that best suited to their platform and connectivity speed
5. Re-purpose your videos.As with text content, the more optimized video, the better. Get creative in order to re-purpose videos across the web: Embed videos in blog posts Break up long videos and create multiple shorter ones Use transcriptions of videos to create blog posts or content for web pages Take screen shots from videos and post them to Flickr and other image-sharing sites Turn offline content, such as training videos or videos of a conference keynote speech, into optimized digital assets for your website
seo New Google Panda Update: An Algorithmic Change to Fight against Content Farms 2013
Seo Master present to you:
In February, this algorithm update was launched for US only and now on April 12, 2011 this algorithmic improvement is launched globally to all English language sites.
Checkout what Google said about this major update:
“Today we’ve rolled out this improvement globally to all English-language Google users, and we’ve also incorporated new user feedback signals to help people find better search results. In some high-confidence situations, we are beginning to incorporate data about the sites that users block into our algorithms. In addition, this change also goes deeper into the “long tail” of low-quality websites to return higher-quality results where the algorithm might not have been able to make an assessment before. The impact of these new signals is smaller in scope than the original change: about 2% of U.S. queries are affected by a reasonable amount, compared with almost 12% of U.S. queries for the original change.”
Google has tested this algorithm and found it very accurate in finding quality sites. If your site has been affected by this update, then analyze various aspects of your site. You can review Google’s quality guidelines to get helpful information about improving your site’s quality.
Google has not provided the names of any websites which went down after the effect of this algorithmic change; Google’s main focus is content farms. Through this algorithm Google will focus on websites which are content farms that uses copied or duplicate content. So if your site is using any content farm, be focused otherwise your site will be go down.
According to Amit Singhal they internally call it "Panda" (name of an engineer among the key guys who made this update possible.) Danny Sullivan of Search Engine Land is calling it “Farmer” as this algo has targeted content farms.
see our Google seo updates 20132013, By: Seo Master
In February 2011, Google has launched a big algorithmic change which will impact 11.8% queries. Google Says this algorithm will help in reducing rankings of various low quality websites, like sites which use copied content, low-quality content for users and duplicate content. These types of sites are not very useful to be ranked in higher positions. On the other hand various high quality websites which use original content, in-depth information and useful details from the user’s perspective will get better rankings.
This algo update will cause a major change in the rankings of many websites. Google also cleared that this update does not depend on the feedback they have received from Personal Blocklist Chrome extension, but they have compared that Blocklist Data with the sites identified by this algorithm.
This algo update will cause a major change in the rankings of many websites. Google also cleared that this update does not depend on the feedback they have received from Personal Blocklist Chrome extension, but they have compared that Blocklist Data with the sites identified by this algorithm.
In February, this algorithm update was launched for US only and now on April 12, 2011 this algorithmic improvement is launched globally to all English language sites.
Checkout what Google said about this major update:
“Today we’ve rolled out this improvement globally to all English-language Google users, and we’ve also incorporated new user feedback signals to help people find better search results. In some high-confidence situations, we are beginning to incorporate data about the sites that users block into our algorithms. In addition, this change also goes deeper into the “long tail” of low-quality websites to return higher-quality results where the algorithm might not have been able to make an assessment before. The impact of these new signals is smaller in scope than the original change: about 2% of U.S. queries are affected by a reasonable amount, compared with almost 12% of U.S. queries for the original change.”
Google has tested this algorithm and found it very accurate in finding quality sites. If your site has been affected by this update, then analyze various aspects of your site. You can review Google’s quality guidelines to get helpful information about improving your site’s quality.
Google has not provided the names of any websites which went down after the effect of this algorithmic change; Google’s main focus is content farms. Through this algorithm Google will focus on websites which are content farms that uses copied or duplicate content. So if your site is using any content farm, be focused otherwise your site will be go down.
According to Amit Singhal they internally call it "Panda" (name of an engineer among the key guys who made this update possible.) Danny Sullivan of Search Engine Land is calling it “Farmer” as this algo has targeted content farms.
see our Google seo updates 2013