There are many ways on
how to advertise online. A website owner will always find ways on how to seek an advantage from the internet for full promotion of his website. There are several ways on how to do this. One of these methods is submission of articles.
Article submission is an advertising tool that can increase traffic to your website. However, it must be used effectively. The basic things to know are: knowing how it will work for you and finding specific ways on how to make use of its strong points to help you.
Articles are the first things to consider when developing your website. Most website owners hire article writers or sometimes they do the writing themselves. After the articles were written, they will be posted using article directories. There are varieties of software available for this task. Others employ the assistance of article marketing services. Using software is considered to be less expensive than the second one. The procedure is also simple and can be done right away by simply loading all your articles and then submitting them to the desired location.
After the distribution of articles to various directories, you will begin to notice an increase in your traffic. Article submission will create direct links to your web site which will directly have an effect on your page rank. What is also beneficial with this technique is that people who will be clicking on your link will be your direct potential clients. Every potential client that will visit your site will also know that you are very knowledgeable about your product. The articles they read will give them the signal that you know what will the best offers you can give them.
Writing good articles is considered to be also important. The content and appropriateness of each article submitted will greatly influence your promotion. In addition, your articles must be SEO-driven, credible and unique. SEOs come with different strategies. Your articles must conform to their standards and techniques. Keyword based strategies are some to be considered. The best phrases and keywords should be used on your articles. Your articles should vary in content and must sound not too redundant. Search engines use programs that detect articles that have same contents as others previously submitted. It is important to consider having articles that are rich in various styles, meaning, and context. Make sure your articles are rich in knowledge and they contain valuable information that any reader will find useful and beneficial.
Articles should be rich in content but need not be too long. Make sure that the article is directly related to the contents searched for. You can check the content by being the reader yourself by asking if you will be motivated reading the article, will it enlighten you, or will it lead you to have that interest of knowing the product or services rendered.
Article submission can greatly increase your website traffic. There are various article directories. It is important, therefore, to choose the category that will relate most to your website.
Briefly, here are some benefits as a list;
1.Increases Link Popularity: When submitting your articles you are allowed to place a resource box at the end of the article that contains a link back to your site. If you have a high quality article that is read and placed on thousands of sites you automatically get thousands of links pointing back to your site which will increase your position in the organic search results.
2. Better page ranking: With your link popularity, you naturally begin to move up in all of the search engines.
3. More links from Republishing: Drive free targeted traffic to your websites as your quality articles are easily accessible to a large number of publishers and webmasters for reprint on their websites.
4. Attract visitors: Well written articles trigger readers’ interests. If you have an article with valuable content, many people will read it and even spread it. Therefore, you will be able to reach more people and this thing becomes viral in nature. Reaching more people means generating more traffic to your site.
5.Establish as an expert: By publishing quality articles, you earn good reputation, and thereby people will trust your products and business as a whole. This will encourage more readers and potential customers to visit your site which can be converted to business.
