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seo Promoting Your Site to Increase Traffic 2013

Seo Master present to you:

The main purpose of SEO is to make your site visible to search engines, thus leading to higher rankings in search results pages, which in turn brings more traffic to your site. And having more visitors (and above all buyers) is ultimately the goal in sites promotion. For truth's sake, SEO is only one alternative to promote your site and increase traffic – there are many other online and offline ways to do accomplish the goal of getting high traffic and reaching your target audience. We are not going to explore them in this tutorial but just keep in mind that search engines are not the only way to get visitors to your site, although they seem to be a preferable choice and a relatively easy way to do it.

1. Submitting Your Site to Search Directories, forums and special sites

After you have finished optimizing your new site, time comes to submit it to search engines. Generally, with search engines you don't have to do anything special in order to get your site included in their indices – they will come and find you. Well, it cannot be said exactly when they will visit your site for the first time and at what intervals they will visit it later but there is hardly anything that you can to do invite them. Sure, you can go to their Submit a Site pages in submit the URL of your new site but by doing this do not expect that they will hop to you right away. What is more, even if you submit your URL, most search engines reserve the right to judge whether to crawl your site or not. Anyway, here are the URLs for submitting pages in the three major search engines: Google, MSN, and Yahoo.

In addition to search engines, you may also want to have your site included in search directories as well. Although search directories also list sites that are relevant to a given topic, they are different from search engines in several aspects. First, search directories are usually maintained by humans and the sites in them are reviewed for relevancy after they have been submitted. Second, search directories do not use crawlers to get URLs, so you need to go to them and submit your site but once you do this, you can stay there forever and no more efforts on your side are necessary. Some of the most popular search directories are DMOZ and Yahoo! (the directory, not the search engine itself) and here are the URLs of their submissions pages: DMOZ and Yahoo!.

Sometimes posting a link to your site in the right forums or special sites can do miracles in terms of traffic. You need to find the forums and sites that are leaders in the fields of interest to you but generally even a simple search in Google or the other major search engines will retrieve their names. For instance, if you are a hardware freak, type “hardware forums” in the search box and in a second you will have a list of sites that are favorites to other hardware freaks. Then you need to check the sites one by one because some of them might not allow posting links to commercial sites. Posting into forums is more time-consuming than submitting to search engines but it could also be pretty rewarding.

2. Specialized Search Engines

Google, Yahoo!, and MSN are not the only search engines on Earth, nor even the only general-purpose ones. There are many other general-purpose and specialized search engines and some of them can be really helpful for reaching your target audience. You just can't imagine for how many niches specialized search engines exist – from law, to radiostations, to educational one! Some of them are actually huge sites that gather Webwide resources on a particular topic but almost all of them have sections for submitting links to external sites of interest. So, after you find the specialized search engines in your niche, go to their site and submit your URL – this could prove more trafficworthy than striving to get to the top of Google.

3. Paid Ads and Submissions

We have already mentioned some other alternatives to search engines – forums, specialized sites and search engines, search directories – but if you need to make sure that your site will be noticed, you can always resort to paid ads and submissions. Yes, paid listings are a fast and guaranteed way to appear in search results and most of the major search engines accept payment to put your URL in the Paid Links section for keywords of interest to you but you also must have in mind that users generally do not trust paid links as much as they do with the normal ones – in a sense it looks like you are bribing the search engine to place you where you can't get on your own, so think twice about the pros and cons of paying to get listed.
2013, By: Seo Master

seo How Google Caculate The Page Rank 2013

Seo Master present to you:


There are several legends regarding one thing that has no a priori scientific definition, one thing just like the recipe for Coca Cola. All we have a tendency to tasted their knowledge to form it, however no one is in a position to breed accurately. however how and to what's calculated based mostly on our Page Rank.

It would be unfair to mention that the Page Rank is calculated because the sq. root of the total of the 2 sides squared. clearly we have a tendency to outline to Google, as an algorithm, even team is behind, as a result of despite the magic that some believe that Google is usually do manually, the corporate philosophy to form sense of the data of several websites, cannot be a manual task. thus if we predict of google algorithms, we can, as in each pc, do alittle reverse engineering. thus it's important to understand how google calculate page rank.


What variables within the calculation of Page Rank?

About a year ago there have been people who held the concept that accumulate the very best range of links to your own website created up the Page Rank. From a logical stand purpose, not a nasty plan considering that the Page Rank briefly, is nothing however a popularity rating. If our web site gets several links means that it's totally in style .... Right?

This proposal wasn't while not foundation and it's true that Google is fairly supported this conclusion, in order that webmasters began to comprehend that spamming, for thousands of web sitess} became a lot of in style your website, not just for users outside the advertised content, however Google itself, that felt deceived by these techniques greatly expanded to in style sites that did germinate links and a lot of links for many public forums.
After many updates Google reacted. And it's quite absurd to suppose that you just will fool par excellence who defines the sport, just because what happens is that the tip of every item is place new rules.
Google takes action and then determines what I decision notably the 'quality of links'. If you look or use the Google webmaster tools http://www.google.com/webmasters will see what percentage links there to our web site.

Why?

Well the solution is easy. Not all the links on our {site|website|web web site} sway be quality links to google and relevant to our site. When Google crawls the content of web content, ranks pages by their content, and is in a position to draw thematic relations. it might be terribly suspicious link from a web site that gives sunglasses, as an internet seo tips as a result of ... .. What the link brings the user craving for sunglasses?

Will this mean that the link isn't relevant? Well truly it's. These links haven't any weight within the calculation of our Page Rank, they're merely discarded, however take care, that doesn't mean that from that page of sunglasses, we will recover traffic. This doesn't mean that the link is useless, after all if it's, if the goal is to boost our Page Rank.

Can you provides a link quality independently?

We can not very do have a high quality link or not. That quality, in our bond, it's given by the surroundings, where it's located, which, beyond being a reference to our web site, and what that entails, it's most unlikely to suppose that our Page Rank is being served from some special links we've got outlined.
As I said one or two of times from this page, everything is way easier than it appears. No magic. And if anyone thinks that what Google is unfair, that values, who is a lot of unjust, and why.

When Google gets an algorithm capable of providing quality links, that is when it determines that a page will do inherit quality commonplace to the page referenced.
This means that a page with Page Rank six will linker to a different, barely relevant, and therefore the second will of overnight, displayed as a page with Page Rank four. very a popularity rating of four, is that the right to a page that has simply appeared as new in Google, and barely contained coverage?
Following this has created a black market of firms that have dedicated themselves to push traffic links. i am going to sell you my Page Rank seven web site with a link to that reaches your Page Rank six. The Page Rank six reaches, using an equivalent philosophy sell links on your page to provide Page Rank five to alternative pages, and so on.

Logically, this deteriorates the philosophy of the concept of Page Rank, since pages utterly unknown and with very little relevance within the kind of overnight, is positioned as in style websites, that could be a lie, and use this privileged position to embezzle the concept and enriched by a hoax.
Google changes its algorithm once more determines the link agreements, purchased, and misused, and decides to be ignored in its calculation of Page Rank. this suggests that thousands of web content that were sustained with very little backlinks to their sites, solely with two or three links purchased from websites of high Page Rank, positions became ridiculous, utterly destroying the roots, and at a stroke, with the businesses had based mostly their core business to take a position on a particular concept of Google, and wasn't supposed that some were giving.

Now several can justify the explanation for the delay in their Google Page Rank Update this last time. Google "was performing on it!"

And then currently how is it going?

Then at the tip of all this discussion we have a tendency to come to the highest, however not at the start of this document, however the primary line of this blog. net appreciates sensible content because the best weapon to compete on-line. If your content is nice and helpful, users can tell Google, place during a sensible place, that this content interests me, serves me, and exactly what I'm looking for when I put these words in the search.

Today Google has an algorithm for calculating Page Rank highly compensated. On the one hand, valuing only what are quality links, and should be part of the equation, where they come and Page Rank are the pages that provide, and how the growing volume of these links.

Of course, "if the page grows in quality links, the page is popular."

So what must be done to increase the Page Rank?

Only one thing can be done. Give your users the information they expect when they visit your site. I visit because they expect to find either the content that you now have your users come back to visit, or because they hope to find how your site presents and think about the content you characterized. 
2013, By: Seo Master

seo How To Use IBP To Check Back links For Penguin Update? 2013

Seo Master present to you:


There have been a lot of Google updates recently to fight against web spam. It is a history now where any can guarantee you of top ranking in within 2-3 weeks. Time has changed a lot now especially after the Panda and Penguin updates. Penguin was released just the time many people thought they were coming out of panda. Penguin targeted the basic block building of old fashioned SEO that is back links  After penguin all the sites with spammy link profiles got a big ranking drop and hence it was the end of easy SEO.
After many discussions of SEO masters, it was concluded that to get rid of penguin one must have to analyze the link profile of his/her website and identify the spammy links specially hundreds of links with same anchor text. Next you have to proceed to the task of getting such bad links removed. After you’re done with purifying your back link profile, you need to wait for next penguin refresh to see the actual effects of your work.
However this task of refining and identifying the bad links to your website you need to do a lot of research starting with collecting all possible sites linking to your website. Doing all this stuff manually can prove really tedious task so opting for some tool is the best solution. After trying into a number of tools the one I found the best is IBP (i Business Promoter).
IBP or Internet Business Promoter is a software program that is heavily used by experts to optimize websites for all SEO aspects. This tool has been in market for over a decade and is one of the best choices for those who prefer tools to make SEO task easy.
This tool is going to help you in a number of ways including improved keyword research tool, ranking checking mechanism, detailed back link analysis, promising top 10 ranking, link building opportunities finder and a lot more to offer with a very simple interface. But here I am going to explain how IBP can help you in performing detailed analysis of your back link profile for penguin penalty solution. This tool gives you complete details of the sites linking to you including the factors:
  • Back link anchor text
  • IP address of linking site
  • Page rank of the back link page
  • Alexa Rank
  • Count of outbound links to the linking page
  • Total number of links on linking page
  • Plus a much more important data…
I would suggest you to perform this analysis by classifying your task in two steps as follows:
1.   Check back links anchor texts
No search engine likes thousands of links with the same anchor text again and again as it doesn't look natural to search engines and humans as well. Using this technique people have boosted rankings for a particular keyword easily in the past. But Penguin acted upon very brutally on this technique.
So first you have to get idea of how many links you are having for particular anchor text. To do so open IBP interface and click on “Link Building” Option on top menu. After that you would enter in Link Manager interface.  From the first “Add Sites” option choose “Find existing back links to your site”. After a while you will be given full data about the pages linking to your website. From the Anchor Text you can check out how many times a particular anchor text is used for linking and hence can plan to optimize for the anchor texts that are used for a larger number of times.
2.   Checking for the domain diversity
A natural link profile is one which includes links from different resources. Google is paying a great attention to the diversity of the back links your website has got. For example if you are getting a lot of links from websites hosted on same IP address then you are going to have no value for such back links  You can get all information for checking the diversity of sites linking to you with the information extracted by Link manager reports in IBP. These reports consists all stats mentioned above that helps you identify the significance and diversity of the links you got. The information that you must analyze using IBP includes IP address of linking website, PR, Alexa rank, relevance, date on which link is added, outbound link , total number of links etc.
Studying all these factors you can easily find out which links are actually giving you benefit and seems relevant and genuine to your website and which one not.
So your analysis part is over here and now you can easily start working on getting those bad links removed as soon as possible and wait for the next penguin refresh or submit a reconsideration request.
You have seen above that IBP has done it in a few time which otherwise could have taken a lot of your much valued time. So get on work now to beat up the Penguin penalty straight away following this simple mechanism.
2013, By: Seo Master

seo How To Increase Your Visitors With Pinnable Images 2013

Seo Master present to you:




Pinterest is a great way to drive an insane amount of traffic to your website, but the key is making images on your website “pin-worthy”. While there’s no shame in pinning your own images, the real cherry on the top will be having your visitors pin the images onto their own boards.
Before you add the Pinterest button next to the Facebook and Twitter buttons, there are a few things you should consider to make your website’s images more pinnable.

1. Find An Eye-Catching Background Image

There are a few ways to find good images, including taking your own or using images with a Creative Commons license. I run a parenting blog, and if I want to write a post about a recipe I can easily take a few pictures of the meal as it’s being prepared. If you don’t have the luxury of providing your own pictures, there are plenty of websites that have images you can use. Here are a few of my favorites:
You should also consider the dimensions of the photo when you’re selecting one to use. I tend to notice vertical images on the Pinterest home page over square or horizontal images, and the maximum horizontal width that Pinterest will show is 554 pixels. Anything wider will be automatically re-sized. Data from Dan Zarrella reveals that taller images are actually more repinnable. I found the photo below on Wikimedia Commons, and will show you the steps that I take to edit in the following steps.

Highway

2. Edit The Image

Once you have your background image, use a photo editor to give it some pizzazz. PicMonkey.com is a free editing tool, and there are various filters and effects you can give your photos. If you weren’t able to find a narrow image, you can simply crop the photo to the dimensions you want.You can also add text to the image, like the title of the blog post, the name of the product, or something clever that will draw some clicks.

Picmonkey Picture Editing

3. Add The Image To Your Content

If you’re working with a blog post, you’ll want to scatter these pinnable images throughout the content. Ideally you should have the main title card, or the image with the title of the post, at the beginning of the article, and a few smaller images spread out between the paragraphs. Since every website is a different case, see which method works best for you: aligning the content around the images, or placing the images in the empty spaces around the text.
How to Make Pinnable ImagesSince your goal is to drive traffic to your website, don’t give it all away in your image. Give people a reason to click!

Think of your image as the front of your home. It it looks warm and inviting, they’re more likely to come in and have a cup of tea. With pin-worthy images on your website, existing visitors will have another opportunity to engage with your brand, and new visitors will hopefully discover a reason to come back.
Picture credit: Jeancaffou
2013, By: Seo Master
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