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from web contents: Introducing the Structured Data Dashboard 2013
salam every one, this is a topic from google web master centrale blog: Webmaster level: All
Structured data is becoming an increasingly important part of the web ecosystem. Google makes use of structured data in a number of ways including rich snippets which allow websites to highlight specific types of content in search results. Websites participate by marking up their content using industry-standard formats and schemas.
To provide webmasters with greater visibility into the structured data that Google knows about for their website, we’re introducing today a new feature in Webmaster Tools - the Structured Data Dashboard. The Structured Data Dashboard has three views: site, item type and page-level.
Site-level view
At the top level, the Structured Data Dashboard, which is under Optimization, aggregates this data (by root item type and vocabulary schema). Root item type means an item that is not an attribute of another on the same page. For example, the site below has about 2 million Schema.Org annotations for Books (“http://schema.org/Book”)
Itemtype-level view
It also provides per-page details for each item type, as seen below:
Google parses and stores a fixed number of pages for each site and item type. They are stored in decreasing order by the time in which they were crawled. We also keep all their structured data markup. For certain item types we also provide specialized preview columns as seen in this example below (e.g. “Name” is specific to schema.org Product).
The default sort order is such that it would facilitate inspection of the most recently added Structured Data.
Page-level view
Last but not least, we have a details page showing all attributes of every item type on the given page (as well as a link to the Rich Snippet testing tool for the page in question).
Webmasters can use the Structured Data Dashboard to verify that Google is picking up new markup, as well as to detect problems with existing markup, for example monitor potential changes in instance counts during site redesigns.
this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.com
Structured data is becoming an increasingly important part of the web ecosystem. Google makes use of structured data in a number of ways including rich snippets which allow websites to highlight specific types of content in search results. Websites participate by marking up their content using industry-standard formats and schemas.
To provide webmasters with greater visibility into the structured data that Google knows about for their website, we’re introducing today a new feature in Webmaster Tools - the Structured Data Dashboard. The Structured Data Dashboard has three views: site, item type and page-level.
Site-level view
At the top level, the Structured Data Dashboard, which is under Optimization, aggregates this data (by root item type and vocabulary schema). Root item type means an item that is not an attribute of another on the same page. For example, the site below has about 2 million Schema.Org annotations for Books (“http://schema.org/Book”)
Itemtype-level view
It also provides per-page details for each item type, as seen below:
Google parses and stores a fixed number of pages for each site and item type. They are stored in decreasing order by the time in which they were crawled. We also keep all their structured data markup. For certain item types we also provide specialized preview columns as seen in this example below (e.g. “Name” is specific to schema.org Product).
The default sort order is such that it would facilitate inspection of the most recently added Structured Data.
Page-level view
Last but not least, we have a details page showing all attributes of every item type on the given page (as well as a link to the Rich Snippet testing tool for the page in question).
Webmasters can use the Structured Data Dashboard to verify that Google is picking up new markup, as well as to detect problems with existing markup, for example monitor potential changes in instance counts during site redesigns.
this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.com
from web contents: Getting started with structured data 2013
salam every one, this is a topic from google web master centrale blog:
Webmaster level: All
If Google understands your website’s content in a structured way, we can present that content more accurately and more attractively to Google users. For example, our algorithms can enhance your search results with “rich snippets” when we understand that your page is a structured product listing, event, recipe, review, or similar. We can also feature your data in Knowledge Graph panels or in Google Now cards, helping to spread the word about your content.
Today we’re excited to announce two features that make it simpler than ever before to participate in structured data features. The first is an expansion of Data Highlighter to seven new types of structured data. The second is a brand new tool, the Structured Data Markup Helper.
To get started, visit Webmaster Tools, select your site, click the "Optimization" link in the left sidebar, and click "Data Highlighter". You’ll be prompted to enter the URL of a typically structured page on your site (for example, a product or event’s detail page) and “tag” its key fields with your mouse.
The tagging process takes about 5 minutes for a single page, or about 15 minutes for a pattern of consistently formatted pages. At the end of the process, you’ll have the chance to verify Google’s understanding of your structured data and, if it’s correct, “publish” it to Google. Then, as your site is recrawled over time, your site will become eligible for enhanced displays of information like prices, reviews, and ratings right in the Google search results.
Like in Data Highlighter, you start by submitting a web page (URL or HTML source) and using your mouse to “tag” the key properties of the relevant data type. When you’re done, the Structured Data Markup Helper generates sample HTML code with microdata markup included. This code can be downloaded and used as a guide as you implement structured data on your website.
The Structured Data Markup Helper supports a subset of data types, including all the types supported by Data Highlighter as well as several types used for embedding structured data in Gmail. Consult schema.org for complete schema documentation.
We hope these two tools make it easier for all websites to participate in Google’s growing suite of structured data features! As always, please post in our forums if you have any questions or feedback.
this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.comIf Google understands your website’s content in a structured way, we can present that content more accurately and more attractively to Google users. For example, our algorithms can enhance your search results with “rich snippets” when we understand that your page is a structured product listing, event, recipe, review, or similar. We can also feature your data in Knowledge Graph panels or in Google Now cards, helping to spread the word about your content.
Today we’re excited to announce two features that make it simpler than ever before to participate in structured data features. The first is an expansion of Data Highlighter to seven new types of structured data. The second is a brand new tool, the Structured Data Markup Helper.
Support for Products, Businesses, Reviews and more in Data Highlighter
Data Highlighter launched in December 2012 as a point-and-click tool for teaching Google the pattern of structured data about events on your website — without even having to edit your site’s HTML. Now, you can also use Data Highlighter to teach us about many other kinds of structured data on your site: products, local businesses, articles, software applications, movies, restaurants, and TV episodes.To get started, visit Webmaster Tools, select your site, click the "Optimization" link in the left sidebar, and click "Data Highlighter". You’ll be prompted to enter the URL of a typically structured page on your site (for example, a product or event’s detail page) and “tag” its key fields with your mouse.
The tagging process takes about 5 minutes for a single page, or about 15 minutes for a pattern of consistently formatted pages. At the end of the process, you’ll have the chance to verify Google’s understanding of your structured data and, if it’s correct, “publish” it to Google. Then, as your site is recrawled over time, your site will become eligible for enhanced displays of information like prices, reviews, and ratings right in the Google search results.
New Structured Data Markup Helper tool
While Data Highlighter is a great way to quickly teach Google about your site’s structured data without having to edit your HTML, it’s ultimately preferable to embed structured data markup directly into your web pages, so your structured content is available to everyone. To assist web authors with that task, we’re happy to announce a new tool: the Structured Data Markup Helper.Like in Data Highlighter, you start by submitting a web page (URL or HTML source) and using your mouse to “tag” the key properties of the relevant data type. When you’re done, the Structured Data Markup Helper generates sample HTML code with microdata markup included. This code can be downloaded and used as a guide as you implement structured data on your website.
The Structured Data Markup Helper supports a subset of data types, including all the types supported by Data Highlighter as well as several types used for embedding structured data in Gmail. Consult schema.org for complete schema documentation.
We hope these two tools make it easier for all websites to participate in Google’s growing suite of structured data features! As always, please post in our forums if you have any questions or feedback.
from web contents: Structured Data Testing Tool 2013
salam every one, this is a topic from google web master centrale blog:
Webmaster level: All
Today we’re excited to share the launch of a shiny new version of the rich snippet testing tool, now called the structured data testing tool. The major improvements are:
The new structured data testing tool works with all supported rich snippets and authorship markup, including applications, products, recipes, reviews, and others.
Try it yourself and, as always, if you have any questions or feedback, please tell us in the Webmaster Help Forum.
Written by Yong Zhu on behalf of the rich snippets testing tool team
this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.comToday we’re excited to share the launch of a shiny new version of the rich snippet testing tool, now called the structured data testing tool. The major improvements are:
- We’ve improved how we display rich snippets in the testing tool to better match how they appear in search results.
- The brand new visual design makes it clearer what structured data we can extract from the page, and how that may be shown in our search results.
- The tool is now available in languages other than English to help webmasters from around the world build structured-data-enabled websites.
The new structured data testing tool works with all supported rich snippets and authorship markup, including applications, products, recipes, reviews, and others.
Try it yourself and, as always, if you have any questions or feedback, please tell us in the Webmaster Help Forum.
Written by Yong Zhu on behalf of the rich snippets testing tool team
from web contents: Using schema.org markup for organization logos 2013
salam every one, this is a topic from google web master centrale blog:
Webmaster level: all
Today, we’re launching support for the schema.org markup for organization logos, a way to connect your site with an iconic image. We want you to be able to specify which image we use as your logo in Google search results.
Using schema.org Organization markup, you can indicate to our algorithms the location of your preferred logo. For example, a business whose homepage is www.example.com can add the following markup using visible on-page elements on their homepage:
This example indicates to Google that this image is designated as the organization’s logo image for the homepage also included in the markup, and, where possible, may be used in Google search results. Markup like this is a strong signal to our algorithms to show this image in preference over others, for example when we show Knowledge Graph on the right hand side based on users’ queries.
As always, please ask us in the Webmaster Help Forum if you have any questions.
this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.comToday, we’re launching support for the schema.org markup for organization logos, a way to connect your site with an iconic image. We want you to be able to specify which image we use as your logo in Google search results.
Using schema.org Organization markup, you can indicate to our algorithms the location of your preferred logo. For example, a business whose homepage is www.example.com can add the following markup using visible on-page elements on their homepage:
<div itemscope itemtype="http://schema.org/Organization">
<a itemprop="url" href="http://www.example.com/">Home</a>
<img itemprop="logo" src="http://www.example.com/logo.png" />
</div>
This example indicates to Google that this image is designated as the organization’s logo image for the homepage also included in the markup, and, where possible, may be used in Google search results. Markup like this is a strong signal to our algorithms to show this image in preference over others, for example when we show Knowledge Graph on the right hand side based on users’ queries.
As always, please ask us in the Webmaster Help Forum if you have any questions.
from web contents: Introducing Data Highlighter for event data 2013
salam every one, this is a topic from google web master centrale blog: Webmaster Level: All
Update 19 February 2013: Data Highlighter for events structured markup is available in all languages in Webmaster Tools.
At Google we're making more and more use of structured data to provide enhanced search results, such as rich snippets and event calendars, that help users find your content. Until now, marking up your site's HTML code has been the only way to indicate structured data to Google. However, we recognize that markup may be hard for some websites to deploy.
Today, we're offering webmasters a simpler alternative: Data Highlighter. At initial launch, it's available in English only and for structured data about events, such as concerts, sporting events, exhibitions, shows, and festivals. We'll make Data Highlighter available for more languages and data types in the months ahead. Update 19 February 2013: Data Highlighter for events structured markup is available in all languages in Webmaster Tools.
Data Highlighter is a point-and-click tool that can be used by anyone authorized for your site in Google Webmaster Tools. No changes to HTML code are required. Instead, you just use your mouse to highlight and "tag" each key piece of data on a typical event page of your website:
If your page lists multiple events in a consistent format, Data Highlighter will "learn" that format as you apply tags, and help speed your work by automatically suggesting additional tags. Likewise, if you have many pages of events in a consistent format, Data Highlighter will walk you through a process of tagging a few example pages so it can learn about their format variations. Usually, 5 or 10 manually tagged pages are enough for our sophisticated machine-learning algorithms to understand the other, similar pages on your site.
When you're done, you can review a sample of all the event data that Data Highlighter now understands. If it's correct, click "Publish."
From then on, as Google crawls your site, it will recognize your latest event listings and make them eligible for enhanced search results. You can inspect the crawled data on the Structured Data Dashboard, and unpublish at any time if you're not happy with the results.
Here’s a short video explaining how the process works:
To get started with Data Highlighter, visit Webmaster Tools, select your site, click the "Optimization" link in the left sidebar, and click "Data Highlighter".
If you have any questions, please read our Help Center article or ask us in the Webmaster Help Forum. Happy Highlighting!
this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.com
from web contents: Rich snippets guidelines 2013
salam every one, this is a topic from google web master centrale blog: Webmaster level: All
Traditional, text-only, search result snippets aim to summarize the content of a page in our search results. Rich snippets (shown above) allow webmasters to help us provide even better summaries using structured data markup that they can add to their pages. Today we're introducing a set of guidelines to help you implement high quality structured data markup for rich snippets.
Once you've correctly added structured data markup to you site, rich snippets are generated algorithmically based on that markup. If the markup on a page offers an accurate description of the page's content, is up-to-date, and is visible and easily discoverable on your page and by users, our algorithms are more likely to decide to show a rich snippet in Google’s search results.
Alternatively, if the rich snippets markup on a page is spammy, misleading, or otherwise abusive, our algorithms are much more likely to ignore the markup and render a text-only snippet. Keep in mind that, while rich snippets are generated algorithmically, we do reserve the right to take manual action (e.g., disable rich snippets for a specific site) in cases where we see actions that hurt the experience for our users.
To illustrate these guidelines with some examples:
this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.com
Traditional, text-only, search result snippets aim to summarize the content of a page in our search results. Rich snippets (shown above) allow webmasters to help us provide even better summaries using structured data markup that they can add to their pages. Today we're introducing a set of guidelines to help you implement high quality structured data markup for rich snippets.
Once you've correctly added structured data markup to you site, rich snippets are generated algorithmically based on that markup. If the markup on a page offers an accurate description of the page's content, is up-to-date, and is visible and easily discoverable on your page and by users, our algorithms are more likely to decide to show a rich snippet in Google’s search results.
Alternatively, if the rich snippets markup on a page is spammy, misleading, or otherwise abusive, our algorithms are much more likely to ignore the markup and render a text-only snippet. Keep in mind that, while rich snippets are generated algorithmically, we do reserve the right to take manual action (e.g., disable rich snippets for a specific site) in cases where we see actions that hurt the experience for our users.
To illustrate these guidelines with some examples:
- If your page is about a band, make sure you mark up concerts being performed by that band, not by related bands or bands in the same town.
- If you sell products through your site, make sure reviews on each page are about that page's product and not the store itself.
- If your site provides song lyrics, make sure reviews are about the quality of the lyrics, not the quality of the song itself.
this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.com