MatrixAdapt | Logiciel de gestion d'Entreprise, Création et référencement des sites web

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            With the exponential proliferation of smart phones comes the growing need for standard websites and blogs to go mobile. Once, a traditional website would have sufficed as the majority of the Internet users operated a desktop computer in order to acquire information and purchase goods and services. This, however, is no longer the case. In fact, by neglecting to optimize your site for mobile users, you are invariably benefitting your competitors by absenting yourself from the mobile Internet world.

           The most obvious solution to such a problem is to create a mobile version of your blog that mirrors your traditional website. There is, however, an important choice to be made: mobile plugin or web platform. Below is a list of advantages that come with both options. The choice you then make should be informed by the needs and priorities of your particular business; there is no one right answer.

           Opting for a mobile plugin means that your traditional website will be optimised for the small screen automatically. There are several advantages to this method:

           Opting for a web platform entails building a replica of your traditional blog from square one. Again, there are several advantages that come with going for this method:

            There is no right answer when it comes to deciding between a mobile plugin and web platform, though the general rule is as follows: if you simply require that mobile visitors can access and read your blog easily from their smartphone, a plugin should suffice. If, on the other hand, your website is sales-oriented or requires the publication of media-rich content and wishes to maintain complete control over the layout, branding elements and content, then you should opt to create a new mobile website by means of a web platform. Check out this mobile free classifieds website to get an idea of how an efficiently optimized site should look like.