Création des Logiciels de gestion d'Entreprise, Création et référencement des sites web, Réseaux et Maintenance, Conception
seo Google I/O Scavenger Hunt Winners 2013
Seo Master present to you: The astute conference attendee would have noticed hidden QR codes around the conference, as well as the scannable QR codes on everyone's badge. We wanted to find a fun way for people to bond with their new phones, as well as network with other attendees, so we set about creating a scavenger hunt game using Google App Engine & Friend Connect. The app handled game logistics (a leaderboard, URL endpoints), and we printed up a bunch of custom QR code stickers that pointed to game URLs.
App Engine made writing the scavenger hunt app much easier than it otherwise would have been. The initial version of the app took one developer less than a day to turn out, and we continued to add functionality and tweak it as I/O approached and we tested it in real-world situations. The versioning deployment made it very easy to test and push out new versions without disrupting existing users.
The overall structure of the app was very straightforward: every QR-code had a unique URL, which was embedded into the generated QR code. A URL was associated with a number of points to be awarded and a destination URL (such as the user's profile information, in the case of a user's badge QR code). Users were signed in using Friend Connect, which allowed us to avoid concerns of authenticating users and managing sessions.
When a user visited a URL for the first time, we recorded that fact so they couldn't try and get extra points with repeat visits, then sent them to the destination URL. We also kept a running count of the user's score against the User entity, so as to not have to count up their points on every request. Generating the leaderboard was a simple matter of querying for the users with the most points and displaying them.
QR codes were generated using the Chart API, which simply takes a string of text and a few other parameters, and returns a fully formed QR code.
The three resourceful and persistent folks below beat out the competition to rise to the top of the scavenger hunt ranks - going to great lengths, including swag bribery, to gain points. A hearty (if belated) congratulations to the winners of the Google I/O mobile scavenger hunt!
1st Place - Abraham Williams
2nd Place - Waylon Flinn
3rd Place - Pete Richards
We hope everyone that participated learned how to use their Android phones a little better, met people they otherwise wouldn't have, and had some fun :)
App Engine made writing the scavenger hunt app much easier than it otherwise would have been. The initial version of the app took one developer less than a day to turn out, and we continued to add functionality and tweak it as I/O approached and we tested it in real-world situations. The versioning deployment made it very easy to test and push out new versions without disrupting existing users.
The overall structure of the app was very straightforward: every QR-code had a unique URL, which was embedded into the generated QR code. A URL was associated with a number of points to be awarded and a destination URL (such as the user's profile information, in the case of a user's badge QR code). Users were signed in using Friend Connect, which allowed us to avoid concerns of authenticating users and managing sessions.
When a user visited a URL for the first time, we recorded that fact so they couldn't try and get extra points with repeat visits, then sent them to the destination URL. We also kept a running count of the user's score against the User entity, so as to not have to count up their points on every request. Generating the leaderboard was a simple matter of querying for the users with the most points and displaying them.
QR codes were generated using the Chart API, which simply takes a string of text and a few other parameters, and returns a fully formed QR code.
The three resourceful and persistent folks below beat out the competition to rise to the top of the scavenger hunt ranks - going to great lengths, including swag bribery, to gain points. A hearty (if belated) congratulations to the winners of the Google I/O mobile scavenger hunt!
1st Place - Abraham Williams
2nd Place - Waylon Flinn
3rd Place - Pete Richards
We hope everyone that participated learned how to use their Android phones a little better, met people they otherwise wouldn't have, and had some fun :)
2013, By: Seo Master
seo Google I/O Interactive Map: Now with videos + some Open Source goodness! 2013
Seo Master present to you: 
If you attended Google I/O 2009 a few weeks ago, you may have noticed a kiosk station on the 2nd and 3rd floors of Moscone West labelled 'Interactive Conference Map, powered by Google Maps'. The kiosk simply pointed to a JavaScript Maps API-based interactive map of the venue I created in my 20% time.
Now that all the I/O session videos and presentations are live, we took the opportunity to mash up the videos with our interactive conference map to provide developers with an alternate way to navigate through 80+ keynote and session videos, and bring the action at I/O to life virtually. For example, here are videos of sessions that took place in Room 1 (click the tabs for Wednesday and Thursday sessions). And here's where the keynote sessions took place. Check out where we filmed interviews with I/O sandbox developers on their apps, technical challenges and business best practices.
Now, hopefully you enjoyed using the map and are now thinking, "Cool, I want to do something like this for my next event!" (or your college campus, or such). If you are, then good news everyone, I've open sourced the interactive conference map and all relevant resources. Inside the project, you'll also find a how to article outlining the steps I went through to create the map.
If you attended I/O, then I hope you enjoyed it and had time to stop by the conference map kiosk! If not, no worries, just make sure to check out the open source project and see if you can use the code and/or techniques in your next mapping project!
2013, By: Seo Master
If you attended Google I/O 2009 a few weeks ago, you may have noticed a kiosk station on the 2nd and 3rd floors of Moscone West labelled 'Interactive Conference Map, powered by Google Maps'. The kiosk simply pointed to a JavaScript Maps API-based interactive map of the venue I created in my 20% time.Now that all the I/O session videos and presentations are live, we took the opportunity to mash up the videos with our interactive conference map to provide developers with an alternate way to navigate through 80+ keynote and session videos, and bring the action at I/O to life virtually. For example, here are videos of sessions that took place in Room 1 (click the tabs for Wednesday and Thursday sessions). And here's where the keynote sessions took place. Check out where we filmed interviews with I/O sandbox developers on their apps, technical challenges and business best practices.
Now, hopefully you enjoyed using the map and are now thinking, "Cool, I want to do something like this for my next event!" (or your college campus, or such). If you are, then good news everyone, I've open sourced the interactive conference map and all relevant resources. Inside the project, you'll also find a how to article outlining the steps I went through to create the map.
If you attended I/O, then I hope you enjoyed it and had time to stop by the conference map kiosk! If not, no worries, just make sure to check out the open source project and see if you can use the code and/or techniques in your next mapping project!
2013, By: Seo Master
seo Google I/O: Session videos on building apps using the AJAX and Data APIs 2013
Seo Master present to you: 
One of the best things about attending Google I/O is the chance to meet developers who are using our APIs and interacting with Google technology in ways we could never imagine. Not only was it amazing to see exciting examples of apps built on the AJAX and Data APIs being demoed at the developer sandbox, but it was also interesting to meet other developers who are just starting to use many of our APIs for their specific needs and cool ideas. Hopefully, by making all of our sessions available for free to watch on your own time, many of you who are interested in Google's APIs will get a better understanding of the ways we are making our API offerings easier to use, more efficient and much more feature rich.
Big Announcements & More
One of the most exciting announcements at this year's I/O was the developer preview of Google Wave. After its introduction during the Day 2 keynote, there were three sessions devoted to the Google Wave APIs: Programming With and For Google Wave, Google Wave: Powered by GWT, and Google Wave: Under the hood. We hope you're as excited as we are, and can't wait to see how you use these tools.
Another new product announcement this year was Google Web Elements, which allow you to easily add your favorite Google products onto your own website. There are elements for Google News, Maps, Spreadsheets, YouTube and others, with more to come. Be sure to check out the Day 1 keynote for a complete introduction to the simple copy and paste power of Google Web Elements.
Keeping webmasters in mind, two sessions were all about optimizing your site for search. In one talk, Matt Cutts reviewed real sites that *you* submitted. talking through real-life issues that effect developers when it comes to optimizing their app for search. The other session focused on how to maximize your site, your content, and your application's exposure to search engines.
Javascript & Google AJAX APIs
The session on Custom Search Engines focused on helping your users search the sites and topics that are relevant to you. Nick Weininger discussed some of the ways to embed search and ads onto your site (including the new Custom Search element), then customize the look and feel of the results. Adobe was on hand to show how they're using Custom Search Engines to enhance their products and insert contextual search into the developer's programming workflow. We also announced the launch of the Custom Search gadget for Blogger which gives your blog's visitors the ability to search not just your posts, but web pages linked from your blog, your blog lists, and link lists.
In the session Implementing your Own Visualization Datasource, attendees learned about building a server-side data source compatible with the Google Visualization API, including hearing about the experience from a Salesforce.com expert. Itai Raz also gave a great session on using the Visualization API with GWT and treated the audience to advanced Javascript tricks such as wrapping visualizations as gadgets.
Ben Lisbakken's session detailed some advanced Javascript techniques and then delved into some of great tips and tracks he learned while creating the Code Playground, a tool which can help developers learn about and experiment with many of Google's APIs. Some of the highlights include increasing the security and performance of applications and learning why App Engine is so easy on which to develop.
Jon Kragh of VastRank showed off some neat ways he's Using AJAX APIs to Navigate User-Generated Content, including using Google Maps to display nearby colleges and translating reviews into the viewer's language. Also, Michael Thompson explored the idea of Building a Business with Google's free APIs using example Google Gadgets, Google Gadget Ads, Mapplets, and the Maps API.
Google Data APIs
Jeff Fisher and Jochen Hartmann spoke on the future direction of the YouTube API as it becomes increasingly social. They used two sample applications to demonstrate the use of the activity feeds as well as the new "SUP" feed that allows high traffic websites to monitor YouTube for activity in a scalable manner.
The session about writing monetizable YouTube apps focused on creating applications that allowed access to YouTube videos in creative ways. In the talk, Kuan Yong showed how to expertly navigate through the YouTube API terms of service in order to avoid business pitfalls so that developers can monetize their own apps.
Eric Bidelman and Anil Sabharwal discussed the Document List Data API in detail, highlighting common enterprise use cases such as sync, migration, sharing, and legal discovery. Partners Syncplicity, OffiSync, and gDocsBar showed off compelling demos.
In the talk on the evolution of the Google Data protocol, Sven Mawson outlined all of the new features in the Google Data APIs that will help in the creation of more efficient applications. Two of the new additions included a compact and customizable JSON output and the option to retrieve only the parts of a feed that you want using partial GET.
Monsur Hossain and Eric Bidelman showed how to build a read/write gadget using OAuth and the Google Data JavaScript library. They went through a step by step set of instructions that explained how to set up the gadget code, how to get a token using the OAuth proxy, and how to read and write data to Blogger using the JavaScript library inside of an iGoogle gadget.
Google Geo APIs
Mano Marks and Pamela Fox started with a grab bag session covering the vast spectrum of Geo APIs, discussing touring and HTML 5 in KML, the Sketchup Ruby API (with an awesome physics demo), driving directions (did you know you can solve the Traveling Salesman Problem in Javascript?), desktop AIR applications, reverse geocoding, user location, and monetization using the Maps Ad Unit and GoogleBar. Pamela finished by sneak previewing an upcoming feature in the Flash API: 3d perspective view.
In the session on performance tips for Maps API mashups, Marcelo Camelo announced Google Maps API v3, a latency-oriented rewrite of our popular JS Maps API. Also see Susannah Raub's more in-depth talk about Maps API v3. Then Pamela gave advice on how to load many markers (by using a lightweight marker class, clustering, or rendering a clickable tile layer) and on how to load many polys (by using a lightweight poly class, simplifying, encoding, or rendering tiles). Sascha Aickin, an engineer at Redfin, showed how they were able to display 500 housing results on their real estate search site by creating the "SuperMarker" class.
Mano and Keith presented various ways of hosting geo data on Google infrastructure: Google Base API, Google App Engine, and the just-released Google Maps data API. Jeffrey Sambells showed how ConnectorLocal used the API (and their own custom PHP wrapper) for storing user data.
On the same day as announcing better integration between the Google Earth and Google Maps JS APIs, Roman Nurik presented on advanced Earth API topics, and released a utility library for making that advanced stuff simple.
2013, By: Seo Master
One of the best things about attending Google I/O is the chance to meet developers who are using our APIs and interacting with Google technology in ways we could never imagine. Not only was it amazing to see exciting examples of apps built on the AJAX and Data APIs being demoed at the developer sandbox, but it was also interesting to meet other developers who are just starting to use many of our APIs for their specific needs and cool ideas. Hopefully, by making all of our sessions available for free to watch on your own time, many of you who are interested in Google's APIs will get a better understanding of the ways we are making our API offerings easier to use, more efficient and much more feature rich.Big Announcements & More
One of the most exciting announcements at this year's I/O was the developer preview of Google Wave. After its introduction during the Day 2 keynote, there were three sessions devoted to the Google Wave APIs: Programming With and For Google Wave, Google Wave: Powered by GWT, and Google Wave: Under the hood. We hope you're as excited as we are, and can't wait to see how you use these tools.
Another new product announcement this year was Google Web Elements, which allow you to easily add your favorite Google products onto your own website. There are elements for Google News, Maps, Spreadsheets, YouTube and others, with more to come. Be sure to check out the Day 1 keynote for a complete introduction to the simple copy and paste power of Google Web Elements.
Keeping webmasters in mind, two sessions were all about optimizing your site for search. In one talk, Matt Cutts reviewed real sites that *you* submitted. talking through real-life issues that effect developers when it comes to optimizing their app for search. The other session focused on how to maximize your site, your content, and your application's exposure to search engines.
Javascript & Google AJAX APIs
The session on Custom Search Engines focused on helping your users search the sites and topics that are relevant to you. Nick Weininger discussed some of the ways to embed search and ads onto your site (including the new Custom Search element), then customize the look and feel of the results. Adobe was on hand to show how they're using Custom Search Engines to enhance their products and insert contextual search into the developer's programming workflow. We also announced the launch of the Custom Search gadget for Blogger which gives your blog's visitors the ability to search not just your posts, but web pages linked from your blog, your blog lists, and link lists.
In the session Implementing your Own Visualization Datasource, attendees learned about building a server-side data source compatible with the Google Visualization API, including hearing about the experience from a Salesforce.com expert. Itai Raz also gave a great session on using the Visualization API with GWT and treated the audience to advanced Javascript tricks such as wrapping visualizations as gadgets.
Ben Lisbakken's session detailed some advanced Javascript techniques and then delved into some of great tips and tracks he learned while creating the Code Playground, a tool which can help developers learn about and experiment with many of Google's APIs. Some of the highlights include increasing the security and performance of applications and learning why App Engine is so easy on which to develop.
Jon Kragh of VastRank showed off some neat ways he's Using AJAX APIs to Navigate User-Generated Content, including using Google Maps to display nearby colleges and translating reviews into the viewer's language. Also, Michael Thompson explored the idea of Building a Business with Google's free APIs using example Google Gadgets, Google Gadget Ads, Mapplets, and the Maps API.
Google Data APIs
Jeff Fisher and Jochen Hartmann spoke on the future direction of the YouTube API as it becomes increasingly social. They used two sample applications to demonstrate the use of the activity feeds as well as the new "SUP" feed that allows high traffic websites to monitor YouTube for activity in a scalable manner.
The session about writing monetizable YouTube apps focused on creating applications that allowed access to YouTube videos in creative ways. In the talk, Kuan Yong showed how to expertly navigate through the YouTube API terms of service in order to avoid business pitfalls so that developers can monetize their own apps.
Eric Bidelman and Anil Sabharwal discussed the Document List Data API in detail, highlighting common enterprise use cases such as sync, migration, sharing, and legal discovery. Partners Syncplicity, OffiSync, and gDocsBar showed off compelling demos.
In the talk on the evolution of the Google Data protocol, Sven Mawson outlined all of the new features in the Google Data APIs that will help in the creation of more efficient applications. Two of the new additions included a compact and customizable JSON output and the option to retrieve only the parts of a feed that you want using partial GET.
Monsur Hossain and Eric Bidelman showed how to build a read/write gadget using OAuth and the Google Data JavaScript library. They went through a step by step set of instructions that explained how to set up the gadget code, how to get a token using the OAuth proxy, and how to read and write data to Blogger using the JavaScript library inside of an iGoogle gadget.
Google Geo APIs
Mano Marks and Pamela Fox started with a grab bag session covering the vast spectrum of Geo APIs, discussing touring and HTML 5 in KML, the Sketchup Ruby API (with an awesome physics demo), driving directions (did you know you can solve the Traveling Salesman Problem in Javascript?), desktop AIR applications, reverse geocoding, user location, and monetization using the Maps Ad Unit and GoogleBar. Pamela finished by sneak previewing an upcoming feature in the Flash API: 3d perspective view.
In the session on performance tips for Maps API mashups, Marcelo Camelo announced Google Maps API v3, a latency-oriented rewrite of our popular JS Maps API. Also see Susannah Raub's more in-depth talk about Maps API v3. Then Pamela gave advice on how to load many markers (by using a lightweight marker class, clustering, or rendering a clickable tile layer) and on how to load many polys (by using a lightweight poly class, simplifying, encoding, or rendering tiles). Sascha Aickin, an engineer at Redfin, showed how they were able to display 500 housing results on their real estate search site by creating the "SuperMarker" class.
Mano and Keith presented various ways of hosting geo data on Google infrastructure: Google Base API, Google App Engine, and the just-released Google Maps data API. Jeffrey Sambells showed how ConnectorLocal used the API (and their own custom PHP wrapper) for storing user data.
On the same day as announcing better integration between the Google Earth and Google Maps JS APIs, Roman Nurik presented on advanced Earth API topics, and released a utility library for making that advanced stuff simple.
2013, By: Seo Master
seo Everybody's talking: the Social track at Google I/O 2013
Seo Master present to you: I had a great time at Google I/O -- meeting lots of developers from around the world who are interested in developing applications that use social data. In addition to building web applications for traditional social networks like orkut, MySpace and hi5, developers are also looking at enterprise and mobile applications which take advantage of the social graph, gadgets for Google's platforms like iGoogle, Google Calendar and Gmail, and gadgets for the 5 million websites and blogs powered by Google Friend Connect. We had some important questions raised in many of the sessions and also in the fireside chats with containers and app developers. It was exciting to see the whole OpenSocial ecosystem come together to discuss the current status and progress of social technologies, as exemplified by the I/O Developer Sandbox.
All the sessions at Google I/O were recorded, and videos and presentation materials are now available on the Google I/O website. Here's a little more info about the sessions in the social track:
Google and the Social Web
Daniel Holevoet outlined all the ways Google uses social technologies, highlighting those services which allow developers to extend them using the OpenSocial APIs. During his talk, Dan announced the new support for OpenSocial gadgets in Google Calendar, which include hooks into a calendar-specific API for accessing the currently-selected date range. Dan demonstrated the Quartermile OpenSocial application he wrote along with Arne Rooman-Kurrik and showed how the app could be used for different purposes across iGoogle, Gmail and Google Calendar and talked about how it could be used on any website via Google Friend Connect or on traditional social networks supporting the OpenSocial APIs. Of course, Dan didn't get to cover all the exciting news about Google's social initiatives during this talk-- a real-time gadgets API was announced during the Developer Sandbox!
Google Friend Connect Gadgets: Best Practices in Code and Interaction Design
Jonathan Terleski (lead designer on Google Friend Connect) and I presented this session on best practices for building Google Friend Connect (GFC) gadgets for the millions of websites and blogs using GFC today. We gave a brief overview of OpenSocial, followed by some design principles and a basic framework to think about when building GFC gadgets: what are the social objects, how do users contribute them, and how to users consume them? In the last part of the talk, I discussed how to use page context in your gadgets for content, skinning and language while showing some small bits of code to accomplish each. Most importantly, we announced the opening of submissions to the Google Friend Connect gadget directory and support for OpenSocial 0.9 in GFC gadgets.
Beyond Cut and Paste - Deep integrations with Google Friend Connect
In this talk, Arne Roomann-Kurrik and Chris Schalk talked about how they built the Plane Crazy site for flying enthusiasts and the Chow Down site for restaurant connoisseurs as example sites demonstrating how to integrate Google Friend Connect with existing login systems and add social functionality using the REST and RPC APIs. While these sites were built on top of Google App Engine (using Java and PHP), they talked about the other client libraries and raw protocols available for similar integrations. The Chow Down site is already open-sourced, and the Plane Crazy site will be shortly.
Google Friend Connect and the Real World
Patrick Chanezon led this session along with Shivani York, Henry Chan and Srivaths Lakshmi of TIME.com and Paul Berry of HuffingtonPost talking about how they integrated Google Friend Connect into their sites. Both TIME.com and HuffingtonPost used Google Friend Connect to create social lists where you rank the top items from the news, such as "Top 10 Movie Catchphrases" and "The World's Most Famous Swimsuits." Khris Loux, of JS-Kit, concluded the session by addressing why it's a good idea to integrate with Google Friend Connect and how the web is enhanced by having open API access to social data.
Building a Business with Social Apps
Shawn Shen and Chewy Trewhalla, Developer Advocates at Google, and Gerardo Capiel, VP of Product Management for the MySpace Open Platform, led this session showing how developers can make a living by building social apps. Virtual currencies, the recent OpenSocial extension proposal for a virtual currency spec and implementations on hi5, 51.com and other networks were discussed. In talking with a wide variety of developers and preparing this session content, our team learned even more about this industry, and we hope you can too.
Designing OpenSocial Apps for Speed and Scale
How do you use standard web optimization techniques in combination with existing and new features of OpenSocial 0.9 to develop a fast social application which scales efficiently? Arne Rooman-Kurrik and Chris Chabot examined this question in great depth. They took the Quartermile application which they developed and dived into the bandwidth, cpu and monetary savings achieved by applying a variety of optimizations--from image spriting, to data pipelining and proxied content. From the naive implementation to the optimized implementation, they showed how you could improve latency by nearly 70% and drastically reduce the cost of hosting a social application.
The Social Web: An Implementer's Guide
Joseph Smarr, Chief Platform Architect at Plaxo, led this standing-room-only session about the current state of the social web and how "The Web is now social... and the Social Web is now open." He recapped progress made in the last year, with the emergence and increasing adoption of a variety of technologies which make up the Open Stack: Open ID, XRDS-Simple, OAuth, Portable Contacts, OpenSocial. He gave many demos, including demonstrating the death of the "password anti-pattern" leading to a 92% conversion rate on users importing their contacts from sites supporting OpenID+OAuth and Portable Contacts.
Powering Mobile Apps with Social Data
Many people today have a mobile device which has internet access, and they probably use those devices as much (if not more!) than they use their computers. I explored the different ways to use social data from the web to enhance the experience users have with their mobile devices. I demonstrated and dove into the code of three different types of apps -- pure web apps targeted at mobile devices, a web app which uses some native GPS functionality via Google Gears and adding a social scoreboard to the "Divide and Conquer" open source native Android application. I then spoke a bit about the future of mobile development and how the features available between native applications and web applications are beginning to merge with the new HTML5 and W3C standards which provide access to native functionality such as databases, app caches and GPS location data.
OpenSocial in the Enterprise
Social networks are typically thought of as tools for personal communication, but they've increasingly become important in the enterprise world as well. Chris Schalk of Google led this panel along with representatives from IBM, Salesforce.com, Oracle, eXo, SAP and Atlassian to share the ways enterprises have used OpenSocial technology outside of and behind the firewall.
There's a wealth of new information in these presentations which were all prepared especially for Google I/O, including several new announcements. The presenters also developed quite a bit of code for Google I/O, which we'll be releasing as Apache-licensed open source projects over the next couple weeks. Stay tuned to the OpenSocial blog for those releases.
2013, By: Seo Master
All the sessions at Google I/O were recorded, and videos and presentation materials are now available on the Google I/O website. Here's a little more info about the sessions in the social track:
Google and the Social Web
Daniel Holevoet outlined all the ways Google uses social technologies, highlighting those services which allow developers to extend them using the OpenSocial APIs. During his talk, Dan announced the new support for OpenSocial gadgets in Google Calendar, which include hooks into a calendar-specific API for accessing the currently-selected date range. Dan demonstrated the Quartermile OpenSocial application he wrote along with Arne Rooman-Kurrik and showed how the app could be used for different purposes across iGoogle, Gmail and Google Calendar and talked about how it could be used on any website via Google Friend Connect or on traditional social networks supporting the OpenSocial APIs. Of course, Dan didn't get to cover all the exciting news about Google's social initiatives during this talk-- a real-time gadgets API was announced during the Developer Sandbox!
Google Friend Connect Gadgets: Best Practices in Code and Interaction Design
Jonathan Terleski (lead designer on Google Friend Connect) and I presented this session on best practices for building Google Friend Connect (GFC) gadgets for the millions of websites and blogs using GFC today. We gave a brief overview of OpenSocial, followed by some design principles and a basic framework to think about when building GFC gadgets: what are the social objects, how do users contribute them, and how to users consume them? In the last part of the talk, I discussed how to use page context in your gadgets for content, skinning and language while showing some small bits of code to accomplish each. Most importantly, we announced the opening of submissions to the Google Friend Connect gadget directory and support for OpenSocial 0.9 in GFC gadgets.
Beyond Cut and Paste - Deep integrations with Google Friend Connect
In this talk, Arne Roomann-Kurrik and Chris Schalk talked about how they built the Plane Crazy site for flying enthusiasts and the Chow Down site for restaurant connoisseurs as example sites demonstrating how to integrate Google Friend Connect with existing login systems and add social functionality using the REST and RPC APIs. While these sites were built on top of Google App Engine (using Java and PHP), they talked about the other client libraries and raw protocols available for similar integrations. The Chow Down site is already open-sourced, and the Plane Crazy site will be shortly.
Google Friend Connect and the Real World
Patrick Chanezon led this session along with Shivani York, Henry Chan and Srivaths Lakshmi of TIME.com and Paul Berry of HuffingtonPost talking about how they integrated Google Friend Connect into their sites. Both TIME.com and HuffingtonPost used Google Friend Connect to create social lists where you rank the top items from the news, such as "Top 10 Movie Catchphrases" and "The World's Most Famous Swimsuits." Khris Loux, of JS-Kit, concluded the session by addressing why it's a good idea to integrate with Google Friend Connect and how the web is enhanced by having open API access to social data.
Building a Business with Social Apps
Shawn Shen and Chewy Trewhalla, Developer Advocates at Google, and Gerardo Capiel, VP of Product Management for the MySpace Open Platform, led this session showing how developers can make a living by building social apps. Virtual currencies, the recent OpenSocial extension proposal for a virtual currency spec and implementations on hi5, 51.com and other networks were discussed. In talking with a wide variety of developers and preparing this session content, our team learned even more about this industry, and we hope you can too.
Designing OpenSocial Apps for Speed and Scale
How do you use standard web optimization techniques in combination with existing and new features of OpenSocial 0.9 to develop a fast social application which scales efficiently? Arne Rooman-Kurrik and Chris Chabot examined this question in great depth. They took the Quartermile application which they developed and dived into the bandwidth, cpu and monetary savings achieved by applying a variety of optimizations--from image spriting, to data pipelining and proxied content. From the naive implementation to the optimized implementation, they showed how you could improve latency by nearly 70% and drastically reduce the cost of hosting a social application.
The Social Web: An Implementer's Guide
Joseph Smarr, Chief Platform Architect at Plaxo, led this standing-room-only session about the current state of the social web and how "The Web is now social... and the Social Web is now open." He recapped progress made in the last year, with the emergence and increasing adoption of a variety of technologies which make up the Open Stack: Open ID, XRDS-Simple, OAuth, Portable Contacts, OpenSocial. He gave many demos, including demonstrating the death of the "password anti-pattern" leading to a 92% conversion rate on users importing their contacts from sites supporting OpenID+OAuth and Portable Contacts.
Powering Mobile Apps with Social Data
Many people today have a mobile device which has internet access, and they probably use those devices as much (if not more!) than they use their computers. I explored the different ways to use social data from the web to enhance the experience users have with their mobile devices. I demonstrated and dove into the code of three different types of apps -- pure web apps targeted at mobile devices, a web app which uses some native GPS functionality via Google Gears and adding a social scoreboard to the "Divide and Conquer" open source native Android application. I then spoke a bit about the future of mobile development and how the features available between native applications and web applications are beginning to merge with the new HTML5 and W3C standards which provide access to native functionality such as databases, app caches and GPS location data.
OpenSocial in the Enterprise
Social networks are typically thought of as tools for personal communication, but they've increasingly become important in the enterprise world as well. Chris Schalk of Google led this panel along with representatives from IBM, Salesforce.com, Oracle, eXo, SAP and Atlassian to share the ways enterprises have used OpenSocial technology outside of and behind the firewall.
There's a wealth of new information in these presentations which were all prepared especially for Google I/O, including several new announcements. The presenters also developed quite a bit of code for Google I/O, which we'll be releasing as Apache-licensed open source projects over the next couple weeks. Stay tuned to the OpenSocial blog for those releases.
2013, By: Seo Master