MatrixAdapt | Logiciel de gestion d'Entreprise, Création et référencement des sites web

Seo Master present to you:
By Amy Walgenbach, Developer Marketing

This year at the Game Developers Conference (GDC) Online we have organized a Developer Day on Oct. 10th full of Google information for game developers. It will feature hardcore technical information on Google products and platforms delivered by Google engineers and developer advocates. We’ll discuss the latest projects we’re working on and how our online technologies can help you better create, distribute, and monetize games that reach a larger audience than ever before. We’ll present everything from how developers can build hardware accelerated 3D games for the browser with WebGL to the game framework used to bring Angry Birds to the Web.

In addition to the Developer Day, we will also have a booth on the Expo floor on Oct. 11th-12th where we’ll have representatives from the Chrome Web Store, Native Client, WebGL, App Engine, Google+, In-App Payments, Google TV, and AdSense/AdMob demoing technologies and platforms for game developers. Come by booth 503 to try out Google products and ask questions, or hang out in our Google TV lounge.

For more information on our presence at GDC Online, including session and speaker details, please visit http://www.google.com/events/gdc/2011. Hope to see you in Austin!

Not able to attend GDC? Check out Google Game Developer Central to get an overview of Google products and services that are particularly relevant to game developers.

Amy Walgenbach is the Product Marketing lead for the Google+ platform and leads developer marketing for games at Google.

Posted by Scott Knaster, Editor

2013, By: Seo Master

Seo Master present to you:
By Daniels Lee of the Google TV Developer Relations Team

NET-A-PORTER.COM is a premium online luxury fashion retailer and is the first of its kind to present commerce on Google TV. They developed a 10-foot web app called NET-A-PORTER TV which offers a unique way to view and shop fashion directly from your living room. In this post, I'll briefly describe the user experience followed by some technical points shared by the NET-A-PORTER Labs team.

NET-A-PORTER TV users can watch a variety of videos featuring designer runway shows, interviews, and additional feature clips. Users can also browse their collection of luxury name brand items from premium designers like Phillip Lim, Alexander Wang, Michael Kors, Erdem, and others. When you watch runway videos, a vertical product carousel is displayed showing items matching the runway model's outfit. The product carousel dynamically updates and stays in sync with the video. While browsing, you can select to view more details about any specific item and add it to your shopping cart. When you’re done, you can complete your transaction on the original site.



Contextually matching merchandise items based on video playback is not only compelling to users but also makes online shopping a bit more more interactive and enjoyable. This adds a nice touch which facilitates a low-pressure and casual experience, great for the living room context.

The NET-A-PORTER Labs team split the web app into two major sections, video and user interface. For video, they used a lightweight JavaScript MVC wrapper around a chrome-less Brightcove player. The model fetches video data, the view manages video playback, and the controller ties the two together. For user interface, they relied on jQuery to navigate the DOM and make their app keyboard navigable. The team created a custom event handling system which captures key events and calls handler functions corresponding to a specific set of elements. They also used CSS3 transitions to animate vertical scrolling of the product carousel.



To take a deeper technical dive into the inner workings of NET-A-PORTER TV, be sure to check out their article written by James Christian and Scott Seaward from the NET-A-PORTER Labs team. This article describes everything from the initial concept to interface design and even to video production.

We thank the team at NET-A-PORTER.COM for their continued dedication, support, and persistence in improving their Google TV web app. We look forward to seeing what they come up with next.

Daniels Lee is a longtime Developer Programs Engineer, fostering relations with several developer communities since joining the the team in August 2006. He openly confesses his love for JavaScript and recognizes its profound ability to make the web more interactive.

Posted by Scott Knaster, Editor

2013, By: Seo Master