Création des Logiciels de gestion d'Entreprise, Création et référencement des sites web, Réseaux et Maintenance, Conception
Seo Master present to you:
Search Engine Optimization is a long-term process that heavily involves on-page optimization, link building and other SEO techniques. Generally acquiring quality links is harder and more time-consuming compared to the on-page optimization. That’s why on-page optimization is a great white-hat way to boost your rankings in a short period of time.
2013, By: Seo Master
Search Engine Optimization is a long-term process that heavily involves on-page optimization, link building and other SEO techniques. Generally acquiring quality links is harder and more time-consuming compared to the on-page optimization. That’s why on-page optimization is a great white-hat way to boost your rankings in a short period of time.In this post, we will review five quick & easy SEO tips that can help you improve the rankings of your website in the major Search Engines.
1. Optimize the Page Titles
Rewriting the non-optimized titles of a website is a very good technique to affect the search engine rankings and increase the click through rate in a short period of time. The page titles are HTML elements located in the HTML Header and they are very important both for the search engines and for the users.
Generally, page titles should be short (less than 64-70 characters), they should be descriptive and they must contain the main keywords of the page. At the same time, titles should be attractive to the user in order to increase the clicks that come from the search results.
So, if you want to boost your search engine traffic, make sure that your website contains pages with unique, attractive and descriptive titles.
2. Optimize the META-tags
The META-tags are HTML elements that are placed in the HTML Header and that contain info about the page. The three most popular metatags are the meta-description, the meta-keywords and the meta-robots.
Meta-description is one of the most important metatags in SEO since it usually appears as a snippet (brief description of the page) in the search results. Keep in mind that the meta-description elements should be short, generally less than 150 characters. Additionally, since they appear in the search results they should also be attractive and describe in the best possible way the content of the page. You can learn more about meta descriptions from Matt Cutts here
and here.
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Meta-keywords is the second most popular metatag, but nowadays it does not have any significant value for SEO. Matt Cutts has made it clear in the past that Meta-keywords do not affect search rankings (check the video) and that webmasters should not spend any time on this.
Meta-robots is another popular metatag that affects the crawling of search engines. This element specifies whether the particular page should be indexed and whether the outgoing links should be followed. The default value is “index,follow” and my suggestion is not to change this value unless you know what you are doing.
So, in order to positively affect the search engine results make sure you spend time writing optimized meta-descriptions and ensure that you use the proper meta-robots values.
3. Work on Your Internal Linking
The internal linking is one of the most important factors that affect the SEO campaign. By internal linking, we refer to the way that the pages of the site link to each other. Generally, the main principle is to keep the important pages of a website as close as possible to the homepage. By linking directly to those pages from the main page you increase their pageviews and you pass to them valuable link juice (PageRank). Thus, if you want to boost the search engine rankings of a particular internal page of your website make sure you link directly from the pages that have high PageRank values and from the homepage.
4. Mind the Keyword Usage
One of the most important steps of SEO copywriting is creating a list with the main keywords that describe a page and with all the popular terms that the users could use to find the page in the search engines. After identifying the main terms, it is essential to select the most important ones and incorporate them in the title, meta-description, HTML headings and text of the page.
Keep in mind that relatively increased keyword density is a very common characteristic of optimized terms. Nevertheless, you should not focus only on keyword density, but rather on keyword rank, which measures how optimized is a particular term in one page. A good tool to measure the keyword rank of your keywords along with the relevance of your Title, Meta-description and HTML headers is the Keyword Analyzer tool. While analyzing your pages with it, make sure that the important keywords of your page have relatively increased keyword rank (within the green area) and the non-important ones have low (within the red).
Thus, in order to achieve better rankings, rewrite the text of your site and ensure that your pages are optimized for the correct terms (high keyword rank).
5. Use the Available Tools
Another quick and easy way to improve the search engine indexing and crawling is to use the available tools. Make sure that you use XML sitemaps in order to make it easier for search engines to find and index your pages, submit your site in the major search engines by using their Webmaster Tools and monitor frequently the results of your actions by using a Web Analytics service. Don’t forget that in order to improve the SEO status of your website you must use the right tools.
All the above techniques, along with effective link building, can help you achieve better results in the search engines and increase your organic traffic. Remember that the most important technique to achieve high ranking is to develop quality content for the users. After all content is the king.
Seo Master present to you:
Here are 25 free search engine optimization add-ons that you can add to Firefox. (Note: although all of these tools are available free of charge, some tools do have a suggested donation to cover development costs.)
Adding SEO tools to your browser makes using SEO on your freelancing projects and your blog even easier. You don’t have to remember where to find a particular online tool. Your SEO tools can be integrated with your browser.2013, By: Seo Master
If you use the popular web browser Firefox and are interested in building up your freelancing business by using search engine optimization techniques, you’re in luck. There are many free SEO add-ons available for Firefox.
In this post, I’ll share 25 SEO add-ons and explain why freelancers might wish to download SEO tools to their browser.
25 Firefox SEO Add-ons
Here are 25 free search engine optimization add-ons that you can add to Firefox. (Note: although all of these tools are available free of charge, some tools do have a suggested donation to cover development costs.)- SEO Doctor–Allows you to see how any website you visit is optimized in terms of SEO. It offers easy diagnosis of SEO problems and even offers solutions for common problems.
- SeoQuake SEO Extension–Extension allows users to obtain and investigate many important SEO parameters of the internet project under study on the fly, save them for future work, compare them with the results, obtained for other, competitive, projects.
- SenSEO–Analyzes web pages and tells you how good they fulfill on-page Search Engine Optimization criteria.
- Foxy SEO Tool–Toolbar that lets you access many well-known search engine tools like Google Site, Yahoo! Site Explorer, Live Fromlinks. It also includes well-known web traffic analysis sites like Alexa, Compete, Quantcast, as well as popular statistic aggregators like Quarkbase and WebSiteOutlook. Use this tool to check a site’s listing in many important directories.
- SEO Workers Web Page SEO Analysis Tool –Lets you to perform a basic analysis of the page in your browser with a single click. The results from the SEO Workers Analysis Tool are structured into useful groups.
- SEO Toolbar–This toolbar is fully customizable. There are several different views available, including icons and text, icons only or page ranks only (PageRank, Alexa Rank and PI Rank).
- SEO Professional Toolbar–Offers many SEO-related tools in one place. Display PageRank, S-Rank and the number of backlinks for visited pages. This toolbar also stores the history of ranks for selected sites. Highlight words, links, view number of words and more.
- SEOpen–Includes tools for Google backlinks, Yahoo backlinks, PageRank checker, and http header viewer.
- Swoosty SEO Tools–A tool that automatically shows the Google PageRank and Alexa ranking of all the sites you visit, and provides other essential tools for complete analysis. You can also activate and deactivate it without having to restart Firefox.
- KGen (Keyword Generator)–Lets you see what keywords are predominant on the web pages that you visit.
- SEO Stats–Provides an analysis of the popularity of your website. From Facebook to Twitter, you’ll know exactly how many links to your site are available through social networks and the number of backlinks and pages indexed in the major search engines.
- SEO and Site Analysis–Click on the SEO WooRank icon to generate an SEO report for your website.
- Affilorama SEO Toolbar –Provides you with useful information and data to make domain and page analysis of domains easier.
- Niche Watch Tool–Gives you the technical information you need to beat your online competition. This tool tracks backlinks number, indexed pages, keyword occurrences on the page, page rank, all in anchor, all in title, and all in text rank.
- Search Status–Shows helpful information like the Google PageRank of a page and its Alexa rank. It also includes Compete ranking and the SEOmoz Linkscape moz rank for a page. This tool also displays a fast keyword density analyzer, keyword/nofollow highlighting, backward/related links, and Alexa information.
- SEOHand–Keeps a record of a site’s placement on Google and Yahoo for any given keyword. Watch Google PageRank (PR), Backlinks, Saturation over time. The data is presented in graph and table format.
- SEO Status Page Rank/Alexa Toolbar–See Google Pagerank (PR) and Alexa rank for each website you visit.
- SEO Live YS Rank–Live search rank at the status bar, top searched keywords and search volume data for a specific site. Great for search marketing, keywords research and SEO.
- SmartPage Rank Toolbar–Includes the Alexa Rank and Page Rank. The usage of this toolbar will increase the Alexa Rank of the websites you visit.
- The KPRMS Toolbar–Website ranking and keyword monitoring service for Google, Yahoo and Bing. (As of this publication, this add-on has not been rated.)
- Money Quake–Displays your real-time earning statistics from most popular advertisement systems (like AdSense etc).
- SEO Info–Provides some information on the site you visit: indexed pages, backlinks, link report, pages reported on social network, pagerank, alexa rank, whois, and much more. (As of this publication, this add-on has not been rated.)
- SEO Status–Shows Google PR and Yandex TYC in status bar. Information can be load automatically or by click. Also highlights rel=nofollow and noindex tags.
- SEO Tools–Collection of useful search engine optimization tools.
- SEO Monitor –Information for SEO monitor users displayed in status bar.
We’ve shared 25 search engine optimization add-ons to help your freelancing business succeed. Now it’s time to discuss why freelancers should be aware of SEO techniques.
Why Use An SEO Add-on?
Adding SEO tools to your browser makes using SEO on your freelancing projects and your blog even easier. You don’t have to remember where to find a particular online tool. Your SEO tools can be integrated with your browser.As we explained in an earlier post, search engine optimization is important to freelancers because it can help clients and perspective clients find you online through popular search engines.
If you design or develop web pages or if you write web content, using SEO techniques for your clients can also help set you apart from other freelancers in your field.
What About You?
We’ve shared 25 SEO Firefox add-ons, but as SEO add-ons go–these are just the tip of the iceberg. There are dozens more available.
Do you use SEO add-ons for Firefox? Have you used any of the tools in the list above? What are your favorite ones? If you could only use one Firefox SEO tool, which one would it be?
Seo Master present to you: SAP, started in 1972 by five former IBM employees in Mannheim, Germany, states that it is the world's third-largest independent software vendor. The original name for SAP was German: Systeme, Anwendungen, Produkte. It means "Systems Applications and Products." The goal of the company was to provide large enterprise customers with the ability to interact with a corporate database in real-time. Today, the company states that its goal is "to offer the industry's most comprehensive portfolio of business performance and optimization solutions for companies of all sizes.
SAP's first software application was a financial accounting software suite that ran on a mainframe and was known for its stability. It eventually became known as the R/1 system. The "R" stands for real-time. During the 1980s, the company went international, and the second iteration of the R system (R/2) accommodated different languages and currencies. In the 1990s, the third iteration (R/3) moved from the mainframe to a client/server three-tier architecture composed of a database, software applications and a common graphical user interface (GUI). SAP used the name R/3 until the 5.0 release. At that time the name was changed from R/version to ERP Central Component (ECC). The most current version as of November 2009 is ECC 6.0.
When the Internet became pervasive, SAP responded by providing companies with the software they needed to sell goods and services online. Their product portfolio got a Web interface and was rebranded MySAP.com. MySAP was designed to be a corporate Web portal with role-based permissions for employees . The company promoted how SAP "solutions" could link commerce conducted over the Internet (e-commerce) with traditional bricks and mortar commerce to provide one seamless view of the business. Next came SAP NetWeaver, the company’s development and integration platform and middleware component, and Business Suite, a bundling of SAP’s enterprise resource planning (ERP), customer relationship management (CRM), supply chain management (SCM), product lifecycle management (PLM) and supplier relationship management (SRM) applications. In 2008, SAP purchased Business Objects, a French enterprise software company that specializes in business intelligence (BI), which marked a major change in the company’s BI strategy, which was previously focused around SAP's Business Explorer tools.2013, By: Seo Master
SAP's first software application was a financial accounting software suite that ran on a mainframe and was known for its stability. It eventually became known as the R/1 system. The "R" stands for real-time. During the 1980s, the company went international, and the second iteration of the R system (R/2) accommodated different languages and currencies. In the 1990s, the third iteration (R/3) moved from the mainframe to a client/server three-tier architecture composed of a database, software applications and a common graphical user interface (GUI). SAP used the name R/3 until the 5.0 release. At that time the name was changed from R/version to ERP Central Component (ECC). The most current version as of November 2009 is ECC 6.0.
When the Internet became pervasive, SAP responded by providing companies with the software they needed to sell goods and services online. Their product portfolio got a Web interface and was rebranded MySAP.com. MySAP was designed to be a corporate Web portal with role-based permissions for employees . The company promoted how SAP "solutions" could link commerce conducted over the Internet (e-commerce) with traditional bricks and mortar commerce to provide one seamless view of the business. Next came SAP NetWeaver, the company’s development and integration platform and middleware component, and Business Suite, a bundling of SAP’s enterprise resource planning (ERP), customer relationship management (CRM), supply chain management (SCM), product lifecycle management (PLM) and supplier relationship management (SRM) applications. In 2008, SAP purchased Business Objects, a French enterprise software company that specializes in business intelligence (BI), which marked a major change in the company’s BI strategy, which was previously focused around SAP's Business Explorer tools.2013, By: Seo Master