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Seo Master present to you:

Alt Tag Definition, Alt Tag SEO, Alt Tag Optimization, Alt Tag Tips, Image Optimization Tips
Alt Tag Definition

Alt Tag Definition:
With the help of HTML tag which provides alternative text when non-textual elements, typically images, cannot be displayed.
ALT Tag is a one of the important factor while Optimizing Image for a web page.
Alt Tag in Html:
The alt attribute is used to define an "alternate text" for an image. The value of the alt attribute is an author-defined text:
<img src="seo.gif" alt="Free SEO Article">
Important Factor for On-page Optimization Alt Tag to Image:
Alt tag generally means the alternative tag. Alt Tag is the HTML tag that tells search engine about the images. Because search engines cannot read text in the images, so with the help of alt tag, search engines come to know about images.

Search engines crawlers are able to index text but they are unable to index the text in the images can create problems. So while making a website you can not only target search engines but the outcome will be generated through visitors.
According to Google friendly site guidelines, we have to create a website SEO friendly and it must helpful to visitors. If we are using the images in the WebPages, in such a situation, alt tag is the best option to add more beauty to your website.
Here are few Tips to add Alt TAg Text to Images:
  • Use ALT Tags to label every image on your web page.
  • Only use the most relevant keyword in ALT Tag to label your image.
  • Do not add unrelated keywords in ALT Tags.
  • Try not to make ALT Tag look like spam for search engines.
  • Add keyword or phrase for important images.
  • For other images like background images, spacers, dividing lines, table borders, and other images used for designing use alt=”” as the Alternate Text.
  • Do not repeat keywords.
  • ALT Text should be a sentence or phrase, instead of keywords separated by commas.
  • The correct way to use ALT Text is:
<img src=”images/seo.jpg” alt=”Free SEO Articles” />
Where seo.jpg is the image name and “Free SEO Articles” is the ALT Tag added to the image so as to label it.
It is recommended to use ALT tag with every image of your web page.
Alt Tag optimization Tips:
  • Use alt tag for all images in the web pages and add most relevant keyword in your Alt tag.
  • Use keywords that are present in title tag, Meta tag and body text.
  • Use 2-3 relevant keywords rather than the repetition of keywords.
  • Use plural keywords in alt tag.
  • Alt tag should not be long and must not exceed more than 7 words.
  • Avoid using of irrelevant keywords in the alt tag that are not related to images instead use keywords that directly explain the images. 
2013, By: Seo Master

seo Alt Tag Definition, Alt Tag SEO 2013

Seo Master present to you:

Anchor Text Optimization, Important of Anchor Text, Anchor Text SEO, Anchor Text Html
Anchor Text Optimization
Anchor Text?
Anchor text is the hyperlinked text found on a Web page which link site users to detailed page that contains full information about the linking page. For example, consider link search engine optimization, when you put the cursor on the link and click on it, it will show the hidden
What is Anchor Text Optimization?
Anchor text optimization is the process of optimizing anchor texts using target keywords to get higher rankings for those keywords in SERPs. Using keywords in Anchor text to link to pages having related content.
All major search engines give a importance to anchor texts in comparison to mere links. By placing keyword in hyperlinks and use them to link with related pages then search engine considers this as additional value to the page.
How to optimize for anchor text?
Anchor text can be optimizing in two ways.

  • Internally Anchor Text
  • Externally Anchor Text
Internal anchor text optimization means internal linking within a website using related keywords as anchor texts.
External anchor text optimization means, inbound links from websites, directories, forums and blogs using necessary keywords as anchor texts.
Importance of Anchor Text Optimization:
  • Optimize the Anchor text for content related keywords link to different pages.
  • Anchor text optimization is mainly done in order to secure higher search engine ranking.
    Anchor text optimization can be done externally and internally.
  • External anchor text involves getting inbound links form other websites, directories, forums and blogs using necessary keywords as anchor text.
  • Internal optimization of anchor text can be done by using specific keywords on the links that link the various pages within the website.
  • With the help of Anchor text we can rank high in search engine.
  • We can increases the relevancy of a webpage in search engine ranking by linking with related inner pages of the website.
  • Google give more important to Anchor text for calculating the relevancy and page rank of the webpage.
  • Anchor text optimization is an important off-page optimization factor as it tells search engine what the linking page is all about.
Anchor Text Html:
<a href="url">Free SEO Articles</a>
2013, By: Seo Master

seo Anchor Text Optimization, Important of Anchor Text, Anchor Text SEO 2013

Seo Master present to you:

Web Content Writing, Web Content Optimization, Web Content Writing Tips
Web Content Writing
  • Visitors visit the website but they hardly read the Web document word by word, rather they scan the pages by looking up eye-catching words or sentences. Various Web research have revealed that 79% of the Internet users scan the web pages and only 16% will read Web pages word by word.
  • Unlike, writing for print media, Web content must be written with great care. To make the content more attractive to website visitors, it should be made more precise and highly informative.
  • Visitors while surfing obviously stay on a page for a few moments but to make them stay for long and read the contents, effort must be paid to make the contents more attractive with some graphics and great text.
  • Micro-content is an important part of Web content writing and it must be made very carefully.
  • Micro-content includes headlines, subheads, link text and navigation bar text, it should be well explanatory and include not more than 40-90 characters.
Tips for Web Content Writing:
  • Highlighted Keywords.
  • Meaningful sub-headings.
  • Information listed in bulleted form.
  • Each paragraph explaining a single idea.
  • Precise and informative content (not lengthy).
2013, By: Seo Master

seo Web Content Writing, Web Content Optimization 2013

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