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If you are marketing using YouTube then there is a good news for you. Now, you can see what people are searching on YouTube. This can help marketers to develop videos as per the keywords searched on YouTube. For eg. If you are someone who creates content related to Apple iPhone then you can create videos by seeing what people are looking for on YouTube. From the image below we can see that in the last 12 months, people from United States are looking for iPhone 5 videos on YouTube.

This gives a clear indication that if we create videos related to iPhone 5 then there is a high chance of those videos getting more views.
Google Trends is a nice tool to see what is Hot on the Internet. Content developers can develop content according to the latest top searched keywords, products, news, images and videos to get some good amount of traffic. Do you use Google trends to develop your content? If yes, will the new YouTube addition help?

The search engine giant on Monday released the beta version of new feature called Google Nose which allows users to smell their search results from the computer. Google describe Nose as its new scentsation in search results.
Google Nose leverages to offer the sharpest olfactory knowledge allowing users to search for smells.
Users can search for variety of aromas from Google Nose. Just search the scent of your choice(flowers, pizza, ice cream or perfume) click the “smell” button and sniff away. This new feature also includes a SafeSearch to keep the users away from the unwanted smells. As per Google Nose landing page, the aroma program of the product has a 15 million scentibyte database of smells from around the world.

Below is the video which introduces Google Nose and how to use it to search for smells.

This idea of an artificial nose from Google to navigate the users by just using its sense of smell sounds really good. But this incredible feature does not exist in this world of computers because Google as usual, pranked its users on April fool’s day by quietly announcing Google Nose which can help users to search for smell.
Have you been fooled by this Google’s prank on April fool’s day?

LinkedIn on Thursday unveiled the new feature called “Mentions” which makes it easier for LinkedIn users to involve with their connections and companies in conversations and status updates on LinkedIn.

This new LinkedIn feature work similar to Facebook and twitter. On Facebook, once you start typing the person’s name into your status update field on the homepage, a drop-down menu appear and you can select your friend from the drop-down list, then type your comments and post it. While in twitter, you can trace the users by simply mentioning “@ABC” in compose new tweet box and tweet the comments to the relevant person.
In LinkedIn, you can simply enter the name from the connections list or company’s name in the status update box. You’ll see a drop-down with the best matches, select the name and post it. The user or company will receive your status update in their notification list. You can also mention other LinkedIn Members(excluding first-degree connections) as long as those members are involved in same conversation in the comments section of the post on LinkedIn Home Page.

We think that LinkedIn’s new feature “Mentions” will be an easiest way to initiate the conversations with your connections and allows you to respond immediately when someone begins a conversation with you.
As per LinkedIn, “Mentions” feature is available only to English-speaking users. The company is planning to roll out “Mentions” across all global members very soon.
Do you think “Mentions” is a boon for LinkedIn?