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salam every one, this is a topic from google web master centrale blog: Webmaster level: All

Change can happen—sometimes, as we saw in our previous post on URL removals, you may completely block or remove a page from your site. Other times you might only change parts of a page, or remove certain pieces of text. Depending on how frequently a page is being crawled, it can take some time before these changes get reflected in our search results. In this blog post we'll look at the steps you can take if we're still showing old, removed content in our search results, either in the form of a "snippet" or on the cached page that's linked to from the search result. Doing this makes sense when the old content contains sensitive information that needs to be removed quickly—it's not necessary to do this when you just update a website normally.

As an example, let's look at the following fictitious search result:

Walter E. Coyote < Title
Chief Development Officer at Acme Corp 1948-2003: worked on the top secret velocitus incalculii capturing device which has shown potential ... < Snippet
...
www.example.com/about/waltercoyote - Cached < URL + link to cached page

To change the content shown in the snippet (or on the linked cached page), you'll first need to change the content on the actual (live) page. Unless a page's publicly visible content is changed, Google's automatic processes will continue to show parts of the original content in our search results.

Once the page's content has been changed, there are several options available to make those changes visible in our search results:

  1. Wait for Googlebot to re-crawl and re-index the page
    This is the natural method for how most content is updated at Google. Sometimes it can take a fairly long time, depending on how frequently Googlebot currently crawls the page in question. Once we've re-crawled and re-indexed the page, the old content will usually not be visible as it'll be replaced by the current content. Provided Googlebot is not blocked from crawling the page in question (either by robots.txt or by not being able to access the server properly), you don't have to do anything special for this to take place. It's generally not possible to speed up crawling and indexing, as these processes are fully automated and depend on many external factors.
  2. Use Google's public URL removal tool to request removal of content that has been removed from someone else's webpage
    Using this tool, it's necessary to enter the exact URL of the page that has been modified, select the "Content has been removed from the page" option, and then specify one or more words that have been completely removed from that page.



    Note that none of the words you enter can appear on the page; even if a word has been removed from one part of the page, your request will be denied if that word still appears on another part of the page. Be sure to choose a word (or words) that no longer appear anywhere on the page. If, in the above example, you removed "top secret velocitus incalculii capturing device," you should submit those words and not something like "my project." However, if the word "top" or "device" still exists anywhere on the page, the request would be denied. To maximize your chances of success, it's often easiest to just enter one word that you're sure no longer appears anywhere on the page.

    Once your request has been processed and it's found that the submitted word(s) no longer appear on the page, the search result will no longer show a snippet, nor will the cached page be available. The title and the URL of the page will still be visible, and the entry may still appear in search results for searches related to the content that has been removed (such as searches for [velocitus incalculii]), even if those words no longer appear in the snippet. However, once the page has been re-crawled and re-indexed, the new snippet and cached page can be visible in our search results.

    Keep in mind that we will need to verify removal of the word(s) by viewing the page. If the page no longer exists and the server is returning a proper 404 or 410 HTTP result code, making us unable to view the page, you may be better off requesting removal of the page altogether.
  3. Use Google Webmaster Tools URL removal tool to request removal of information on a page from your website
    If you have access to the website in question and have verified ownership of it in Google Webmaster Tools, you can use the URL removal tool there (under Site Configuration > Crawler access) to request that the snippet and the cached page be removed until the page has been re-crawled. To use this tool, you only need to submit the exact URL of the page (you won't need to specify any removed words). Once your request has been processed, we'll remove the snippet and the cached page from search results. The title and the URL of the page will still be visible, and the page may also continue to rank in search results for queries related to content that has been removed. After the page has been re-crawled and re-indexed, the search result with an updated snippet and cached page (based on the new content) can be visible.

Google indexes and ranks items based not only on the content of a page, but also on other external factors, such as the inbound links to the URL. Because of this, it's possible for a URL to continue to appear in search results for content that no longer exists on the page, even after the page has been re-crawled and re-indexed. While the URL removal tool can remove the snippet and the cached page from a search result, it will not change or remove the title of the search result, change the URL that is shown, or prevent the page from being shown for searches based on any current or previous content. If this is important to you, you should make sure that the URL fulfills the requirements for a complete removal from our search results.

Removing non-HTML content

If the changed content is not in (X)HTML (for example if an image, a Flash file or a PDF file has been changed), you won't be able to use the cache removal tool. So if it's important that the old content no longer be visible in search results, the fastest solution would be to change the URL of the file so that the old URL returns a 404 HTTP result code and use the URL removal tool to remove the old URL. Otherwise, if you chose to allow Google to naturally refresh your information, know that previews of non-HTML content (such as Quick View links for PDF files) can take longer to update after recrawling than normal HTML pages would.

Proactively preventing the appearance of snippets or cached versions

As a webmaster, you have the option to use robots meta tags to proactively prevent the appearance of snippets or cached versions without using our removal tools. While we don't recommend this as a default approach (the snippet can help users recognize a relevant search result faster, and a cached page gives them the ability to view your content even in the unexpected event of your server not being available), you can use the "nosnippet" robots meta tag to prevent showing of a snippet, or the "noarchive" robots meta tag to disable caching of a page. Note that if this is changed on existing and known pages, Googlebot will need to re-crawl and re-index those pages before this change becomes visible in search results.

We hope this blog post helps to make some of the processes behind the URL removal tool for updated pages a bit clearer. In our next blog post we'll look at ways to request removal of content that you don't own; stay tuned!

As always, we welcome your feedback and questions in our Webmaster Help Forum.

Edit: Read the rest of this series:
Part I: Removing URLs & directories
Part III: Removing content you don't own
Part IV: Tracking requests, what not to remove

Companion post: Managing what information is available about you online





this is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.com
Seo Master present to you:

6 White Hat SEO Tactics
Img.Credit: freedigitalphotos
White hat SEO tactics work refer to Website optimization for search engines. They are a set of strategies that you or a online sales site should be used to achieve a better position in Google. They are called White Hat tactics they are allowed by Google because they do not try to trick your tracking system:

Using Keywords:

The use of keywords can be a good for White Hat tactics, depending on how you use it. Be sure to use keywords in titles, descriptions, image tags, etc. On the other hand, a good analysis of SEO keywords should be priority before anything else to create a website.

Invite a Blogger:

Invite a blogger to write for you is another White Hat method consisting contact with him, probably in your niche market, offering to write articles on your blog where you mention your website. Usually some kind should be agreed incentive payment or exchange for these links.

Create External Links:

Getting external links is always an important goal in SEO. Creating links to your own site is easy, but Google is not impressed by your ability to do this because there is no vote in the matter. You better come from reputable sources (or PR-Page Rank), and whose content is related to your website.

Watch the Internal Links:

Make sure you make full use of internal links whenever possible relevant content linking between different parts of your site. This extends the link juice into your site and also helps Google to identify your content and keywords that relate to the page. This also keeps people on your site longer and reduces the bounce, which is another factor influencing the ranking of Google.

Comment on Blogs:

Make comments on blogs may be considered abusive depending on how you use it. To be a white hat SEO tactics, you should not comment without reading the content, simply leave a link. You'll get much more if you select relevant blogs, if you are aware of their new updates, and if you leave good comments (even omitting key palabas Rich Text for your link) that stimulate the traffic back to your site.

Generates Content Quality:

Quality content is the best tactic in SEO white hat. Google loves fresh content updated. Google loves to see fresh content and good quality to put on the top of the search results (SERP's), this also can draw the attention of other webmasters want to link your content, or share it on Social Networks.




Author Bio:
Written by Opti Matrix Solution is a web development company that offers cutting edge web Design services. This website development company offers a wide range of iPhone application development and SEO Services.
2013, By: Seo Master
Seo Master present to you:

Making Money With YouTube
Creative Commons image source
Many people have been turning to YouTube over the past few years to make a little extra income on the side. Others, have been able to make a full-time business out of uploading videos to YouTube. Odds are, that if you are good at doing something, and you make an informative video about it, then people will watch.

What Makes A Good Video?

One of the most popular types of videos on YouTube are makeup tutorials. Many people make a living out of filming their makeup habits. Whether it's a makeup tutorial, a makeup haul, or a how-to video, there are so many different types of videos being uploaded every day, and just as many people are watching them.

Other types of popular videos are pregnancy blogs, day-in-the-life-videos, video diaries, and music videos - such as cover songs, karaoke songs, or ones which have their lyrics posted along with the song.

Monetization Counts:

Once a YouTube channel earns subscribers you can begin to monetize your videos. For each person who clicks to watch your video, they will have to watch a short clip of a commercial before your video begins playing. Each time a commercial plays, you will earn money. The more subscribers you have on your channel, and the more people who watch your videos, the more money you can make.

If your channel becomes very popular, sponsors will start to take notice. You many even start receiving free samples from the companies. When a sample is sent to someone who has a YouTube channel, it usually relates to the topic of conversation. Many sponsors will send you free items and ask you to give them a brief mention in your video, or even ask you to do a full review.

Once you have gained sponsor attention they might even pay you for your services. If you refer enough people to their company, they will give you a percentage of credit for every new customer gained.

Now, its important to remember when creating a YouTube channel that you must own all of the information you are sharing with your viewers. You can't include any music that is copyrighted, or protected by its owner. Also, your videos will have to be original and not copied from any other source.

Share On Social Media:

Sharring Your YouTube Videos on Social Media.
Image credit MyBlogGuest.com
Another great idea is to share your YouTube videos over social media. This will help you to gain new subscribers and viewers. You might even think of hosting a giveaway. By offering something to your viewers, you can ask them to like and subscribe to your videos in return for an entry into the giveaway. You may also ask them to share your videos across social media as a bonus entry, which will help you gain even more subscribers. You could host a giveaway once every month or so - this will keep your audience coming back to your channel in hopes to win something for participating.

When you have acquired a large viewing audience, YouTube may even approach you to be featured on their front page. This will showcase your channel to millions of YouTube viewers world-wide. As your fan-base grows, so will your income.

It doesn't take much to get started earning money from YouTube. All you basically need is a camera, some good lighting, and a great topic to talk about, or teach others how to do. It's also important to be comfortable talking into your camera. If you aren't able to explain exactly what you are doing in your video, then others might not be able to follow along. Your video should be interesting and keep your audience entertained at all times. Lastly, remember to have fun!




Author Bio:
Ryan Simms is the owner of www.flvto.com. Be sure to check stay up to date with Flvto by viewing our fanpage on Facebook.
2013, By: Seo Master
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