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salam every one, this is a topic from google web master centrale blog: Webmaster Level: All

HTML5 is the fifth major revision of HTML, the core language of the World Wide Web. The HTML5 specification includes a description of microdata, a new markup standard for specifying structured information within web pages.

Today, we’re happy to announce support for microdata for use in rich snippets in addition to our existing support for microformats and RDFa. By using microdata markup in your web pages, you can specify reviews, people profiles, or events information on your web pages that Google may use to improve the presentation of your pages in Google search results.

Here is a simple HTML block showing a section of a review of “L’Amourita Pizza”:


Here is the same HTML with microdata added to specify the restaurant being reviewed, the author and date of the review, and the rating:


Microdata has the nice property of balancing richness with simplicity. As you can see, it’s easy to add markup to your pages using a few HTML attributes like itemscope (to define a new item), itemtype (to specify the type of item being described), and itemprop (to specify a property of that item). Once you’ve added markup to a page, you can test it using the rich snippets testing tool to make sure that Google can parse the data on your page.

As with microformats and RDFa, the vocabulary that we support -- including which item types and item properties are understood by Google -- is specified in our rich snippets documentation as well as on data-vocabulary.org. Marking up your content does not guarantee that rich snippets will show for your site; Google will expand the use of microdata markup gradually to ensure a great user experience.

To get started, here are some helpful links:

• Rich snippets documentation
• Overview of microdata
• Official microdata specification
• Rich snippets testing tool

Written by Siddhartha Chattopadhyay, Kavi Goel, Ramanathan V. Guha, Pravir Gupta, Othar Hanssonthis is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.com

salam every one, this is a topic from google web master centrale blog: Webmaster Level: All

We often get questions from webmasters about how we index content designed for Flash Player, so we wanted to take a moment to update you on some of our latest progress.

About two years ago we announced that through a collaboration with Adobe we had significantly improved Google’s capability to index Flash technology based content. Last year we followed up with an announcement that we had added external resource loading to our SWF indexing capabilities. This work has allowed us to index all kinds of textual content in SWF files, from Flash buttons and menus to self-contained Flash technology based websites. Currently almost any text a user can see as they interact with a SWF file on your site can be indexed by Googlebot and used to generate a snippet or match query terms in Google searches. Additionally, Googlebot can also discover URLs in SWF files and follow those links, so if your SWF content contains links to pages inside your website, Google may be able to crawl and index those pages as well.

Last month we expanded our SWF indexing capabilities thanks to our continued collaboration with Adobe and a new library that is more robust and compatible with features supported by Flash Player 10.1. Additionally, thanks to improvements in the way we handle JavaScript, we are also now significantly better at recognizing and indexing sites that use JavaScript to embed SWF content. Finally, we have made improvements in our video indexing technology, resulting in better detection of when a page has a video and better extraction of metadata such as alternate thumbnails from Flash technology based videos. All in all, our SWF indexing technology now allows us to see content from SWF files on hundreds of millions of pages across the web.

While we’ve made great progress indexing SWF content over the past few years, we’re not done yet. We are continuing to work on our ability to index deep linking (content within a Flash technology based application that is linked to from the same application) as well as further improving indexing of SWF files executed through JavaScript. You can help us improve these capabilities by creating unique links for each page that is linked from within a single Flash object and by submitting a Sitemap through Google Webmaster Tools.

We’re excited about the progress we’ve made so far and we look forward to keeping you updated about further progress.

Written by Jifeng Situ and Sverre Sundsdal, Software Engineersthis is a topic published in 2013... to get contents for your blog or your forum, just contact me at: devnasser@gmail.com

Seo Master present to you: My favorite part about Google I/O is the dozens of interesting conversations with developers -- getting a first-hand look at the different things that they are doing with our technologies. That's the spirit of the Google Technology User Groups -- regular meetups where local developers can get together to network and discuss, demo, and hack on Google's many developer offerings.

From lightning talks in Mountain View, to App Engine hackathons in Tokyo, to lectures in Berlin, the GTUGs are a great place to meet fellow developers and learn (or teach) something new.

At Google I/O, there were many folks eager to bring the spirit of the conference back to their hometowns by starting up GTUGs of their own. Since the conference ended, our list of current GTUGs has grown to include this 'baby boomer' generation of chapters. The following are all new groups looking for members and starting to set up their first events.

If there's one near you, check it out! Let the organizers know you're interested; suggest topics for discussion and even offer to do a talk about your own experiences.

Europe
Paris GTUG - http://groups.google.com/group/paris-gtug
Hamburg GTUG - http://www.hamburg-gtug.org
GTUG Munich - http://gtug-muc.org
Istanbul GTUG - http://www.istanbul-gtug.org/
Polish GTUG - http://www.gtug.pl

North America
Tri-Valley California GTUG - http://groups.google.com/group/tv-gtug
Berkeley GTUG - http://www.meetup.com/Berkeley-GTUG/
San Diego GTUG - http://www.meetup.com/sd-gtug/
NYC GTUG - http://sites.google.com/site/nycgtug
New Jersey GTUG - http://nj-gtug.org/
Philly/Delaware GTUG - http://sites.google.com/site/phillygtug/
Boston GTUG - http://groups.google.com/group/boston-gtug
Denver GTUG - http://groups.google.com/group/denver-gtug
Twin Cities GTUG - tc-gtug.org
Austin GTUG - http://sites.google.com/site/austingtug/
Michigan GTUG - http://groups.google.com/group/mi-gtug
Utah GTUG - http://utahgtug.blogspot.com/
Laguna GTUG - www.laguna-gtug.org
Quebec GTUG - http://groups.google.com/group/gtug-quebec/?pli=1

South America
Chile GTUG - http://groups.google.com/group/gtug-cl
Argentina GTUG - http://groups.google.com/group/gtug-ar

Asia
Kuala Lumpur GTUG - http://sites.google.com/site/gtugkl/
Hyderabad GTUG - http://sites.google.com/site/hydgtug/

Also a big shout-out to our existing chapters:

Silicon Valley GTUG - http://www.meetup.com/sv-gtug (watch the organizers, Kevin and Van, talk about GTUGs at Google I/O)
Pune GTUG - http://pune-gtug.blogspot.com/
Chico GTUG http://www.chico-gtug.org
Berlin GTUG - http://www.berlin-gtug.org
Tokyo GTUG - http://tokyo-gtug.org/


View GTUGs in a larger map

Don't see a chapter near you? Start one! Join our GTUG managers mailing list. Other info at gtugs.org.

By Stephanie Liu, Google Developer Programs2013, By: Seo Master