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Seo Master present to you: Google engineer Mihai Parparita's latest Maps mashup is just too nifty not to mention here on Code: Overheard in NY + Maps' API + Reader = Overplot

His blog post explains a few of the specific problems he encountered while creating it:

• "The most basic issue with implementing this is geocoding all of the location strings (like "Canal & Broadway") to a latitude/longitude pair... It is not perfect, but since the set of addresses is pretty tightly constrained, I was able to add some rewriting rules to make the input more easily parsed. As of right now, 54% of the addresses are geocoded."
• "I didn't want to directly scrape the HTML of the site to extract all of the quotes. I ended up using the data stored in Google Reader's archive of the site's feed. This allowed me to get at the quotes themselves more easily, without having to worry about the chrome of the site."
• "Instead of each marker being its own overlay, I put all of them in the same overlay (see the QuotesOverlay class). Additionally, I did not split each marker into several layers (shadow, image, click area) - having the shadow be part of the image works well enough."

Read more at persistent.info.2013, By: Seo Master

Seo Master present to you: Google Checkout, our recently unveiled checkout option, has an API that exposes sophisticated functionality and programmatic interaction via XML over HTTP. Once you've created a sandbox account, the Checkout API's equivalent of "Hello World" is quite easy using cURL:

curl -d '<hello/>' https://<your-merchant-id>:\
<your-merchant-key>@sandbox.google.com/cws/v2\
/Merchant/<your-merchant-id>/request

When you're ready to start integrating with the Google Checkout API, read through the Developer's Guide, Sample Code and Developer's Cookbook (for implementation-focused articles), and connect with other API developers in the Developer's Forum.2013, By: Seo Master

Seo Master present to you: The Google Desktop Team just announced a Google Desktop Gadget Contest! The Desktop blog has the details, but here are a few highlights:

• The contest runs through July 31 (winners will be announced August 21)
• Everyone who submits a published Gadget will get a limited edition Google Desktop Developer T-shirt (there are other Google-y prizes too)
• Top prizes: $5,000 for 1st place, $2,000 for 2nd place, and $1,000 for 3rd place
• Primary judging criteria: popularity, visual appeal, use of new features (such as transparency/animation, Google Talk API integration, personalization, etc.)

And be sure to check out the Google Desktop Gadget Designer, a new IDE and WYSIWYG UI creator for making Google Desktop Gadgets.2013, By: Seo Master