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Seo Master present to you:

Developing Your Product


Your first step will be to develop a great product. You're probably thinking that's easier said than done, but it's really not. The absolute best product is one that you can develop yourself and deliver over the Internet. With today's technology, there is absolutely no reason why you can't create your own product. The knowledge you have within your own mind is extremely valuable. Everybody is good at something, has a special talent or some specialized knowledge. Use this knowledge to create a product.

The key to developing a great product is exclusiveness. Your product should be unique and not be in competition with hundreds of other similar products. You must give your potential customers exactly what they want. Develop a high-quality product that fills a void to increase your chance of success.

Another consideration of great importance is your target market. Keep in mind, the Internet is a global marketplace. Develop a product with a large geographic target and a wide appeal. A great product will fulfill a need or desire and provide instant gratification.

Here are a few of the top sellers:

  • Software
  • Information
  • Private sites
  • Internet services

Before you develop your product, do some research -- find out exactly what people want and develop your product accordingly.

The most important consideration when developing your product is quality. Your product should not only deliver what you promise, but should go above and beyond the expected and over deliver. Your customer’s satisfaction is of the utmost importance.

Developing Your Web Site

Once you've developed a great product, your next step will be to develop a great web site. Your web site must be specifically designed to sell your product.

Everything within your web site should have one purpose -- getting your visitor to take action. Words are the most powerful marketing tool you have. The right words will turn your visitors into customers. The wrong words will cause them to click away and never return.

Your words are the entire foundation of your business. Your product, your web site and your marketing strategies all depend upon your words. Fancy graphics don't make sales -- words do.

Every word, sentence and headline should have one specific purpose -- to lead your potential customer to your order page. Write your web site copy as if you are talking to just one person. Identify a problem and validate that one visitor's need for a solution. Continue to write and explain why your product is the solution to their problem. Tell them exactly what your product will do for them -- why it will solve their problems and how. Pack your copy with benefits and more benefits. Write to persuade -- that's the bottom line.

Developing Your Marketing Strategies

Your marketing strategy is the final process of your plan. Your plan must include both short-term and long-term strategies in order to succeed.

Short term marketing strategies are those that bring you a temporary boost in traffic. Although these techniques are very important to your over-all plan, they are only a temporary traffic source and must not be solely relied upon.

Short term marketing strategies include:

  • Purchasing Advertising
  • Participating in Forums
  • Search Engines
  • Etc.

Long term marketing strategies are those that bring you a steady stream of targeted traffic over time. These strategies will continue to produce results even years down the road.

Long term marketing strategies include:

  • Opt-in Lists
  • Blogging
  • Social Networking Sites
  • Social Bookmarking Sites
  • Giving Away Freebies
  • Article Marketing

By creating and implementing a balanced marketing strategy, using both short-term and long-term strategies, you will drive a steady stream of targeted traffic to your web site.

2013, By: Seo Master
Seo Master present to you:

Internet Marketing is best deployed as part of an overall strategic web marketing campaign. Internet Marketing should be viewed as a synergy of business models, platforms, technology and techniques applied to meet business objectives through good website marketing. Internet Marketing is a powerful concept when applied properly and good website marketing can be delivered through quality web design, site functionality and search marketing through search engine optimization as well as in a variety of other formats such as:

  • Banner ads
  • Blogs and blog ads
  • Text linking
  • Group marketing
  • Audio/visual rich media ads
  • Podcasting
  • RSS feeds
  • Streaming media
  • E-mail list and newsletter publishing
  • Press release distribution
  • Virally distributed interactive products
  • Internet Marketing delivers and communicates messages. Internet Marketing is also used to also sell virtually everything from products, brands, concepts, services, information, donations, votes and profiles, making website marketing a versatile tool.
  • Large marketers continue to spend big online through Website Marketing and Search Marketing. Online advertising alone is worth tens of billions of dollars annually. In 2008 it is estimated that more than $5 billion will be spent worldwide in each of the top four categories of Internet Marketing ads - adult content and gambling, information, electronics, and computing, making web marketing a growing industry. The US is predicted to lead the world in Internet Marketing through adverts, spending over $45 billion in 2011 purely on website marketing, making internet marketing big business.
  • The reasons for Internet Marketing proving such a powerful, emergent concept are many.
  • Internet Marketing is targeted:
    Internet Marketing can be directed at specific web users, with content and media created to deliver appropriate messages via website marketing techniques. Specialised interest groups and niches can be focused by targeted Internet Marketing.
  • Internet Marketing is flexible:
    An Internet Marketing campaign can be very specific, not just in where and how the Internet Marketing campaign will run but also when the web marketing runs. Website Marketing Campaigns can be time exact and efficient.
  • Internet Marketing is measurable:
    Internet Marketing campaign performance analytics can be closely studied to reveal key web marketing performance indicators. E.g. - new customers acquired status of existing customers, profitability of customers by demographic segments, spend per head, and return on investment and many more website marketing stats. Website Marketing results are easily accessible, making web marketing and search marketing a great measurable tool.
  • Internet Marketing is adjustable:
    As the Internet is such a dynamic environment, website marketing campaigns can be honed as an ongoing process of web marketing. Analytics and Internet Marketing campaign data can reveal strengths and weaknesses in Web Marketing campaigns and website marketing resources deployed accordingly. Website marketing isn't just focused and proactive, Internet Marketing can also be extremely reactive.
  • Internet Marketing is Cost Effective:
    Internet Marketing is relatively inexpensive when compared to the ratio of cost against the reach of the target audience. Using website marketing, companies are able to reach their target audience for a fraction of traditional advertising budgets with good Internet Marketing. The current economic downturn may offer many potential opportunities for companies to develop effective website marketing, search marketing and advertising. Search marketing incorporating organic search engine optimization and pay per click (PPC) web marketing campaigns prove the most effective forms of website marketing.

    The current top 10 Search Engine Optimization determining factors are:

  • SEO factor 1: Keyword use in title tags
  • SEO factor 2: Anchor text of inbound Links
  • SEO factor 3: Global popularity of the site
  • SEO factor 4: Age of the site
  • SEO factor 5: Link popularity within the site's internal link structure
  • SEO factor 6: Topical relevance of inbound links to site
  • SEO factor 7: Link popularity of site in topical community
  • SEO factor 8: Keyword use in body text
  • SEO factor 9: Global popularity of Linking Site
  • SEO factor 10: Topical relationship of Linking Page

Off Page Search Engine Optimization & SEO

Off Page Search Engine Optimization is critical to the long term authority of your website and combines with your On Page Search Engine Optimization to establish a long term presence for the target keywords. Our Off Page Search Engine Optimizations is carried out monthly and includes the following SEO aspects at different levels depending on how competitive your industry is:

  • SEO aspect 1: Directory Submissions
  • SEO aspect 2: Article Creation and Submission into Article Directories
  • SEO aspect 3: Themed Links From Other Websites to Improve Traffic
  • SEO aspect 4: Blog Integration, including blog writing and posting
  • SEO aspect 5: Social Media Marketing

 

2013, By: Seo Master
Seo Master present to you:
Facebook Trick: Update Your Status In Blue Colour

Hi friends, this is a small trick to amaze your friends by making your status update blue in colour. This is one of the coolest Facebook tricks because it not only makes your status update change color, but it also turns it into a link. If you ask "where does the link leads?" It leads to the profile page of the person who clicked it, so you can actually troll your friends with this trick.
Your friends will look strange if you use this trick to write in paragraphs.


How To Do:

1.) Write the following line in your status update:

@@[1:[0:1: write here ]]

2.) Replace the write here text with any text you wish to become blue. You can add more text before or after the code, to make this look even cooler.

Important: Don't use colon " : " in the write here field.
2013, By: Seo Master
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