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Seo Master present to you:
Anchor Text is the clickable part of the text that links to your website.For example you will regularly see on the web pages  that "click on this" , "for more details click on this link","please click on this link" like that.
Anchor texts is more important factors in SEO just because of one click can get make your traffic and more user on your site.When Google crawling its gives priority to that clickable links on the search engine result page(SERP). While it is important to put your targeted keyword  or key-phrases in anchor text,we must also use variations of key-phrases to ensure a natural feel to the links.    
2013, By: Seo Master
Seo Master present to you: Author PhotoBy Chukwuemeka Afigbo, Program Manager, Sub-Saharan Africa

Cross-posted from the Google Africa Blog

Creating applications and services that use Google platforms to make the internet more relevant to Africans is a big part of Google’s vision in Africa. This is why we are always excited whenever we come across individuals or companies whose efforts are in line with this vision. Here are a few of the interesting applications we have seen in recent months.

Battabox, co founded by Christian Purefoy and Yemisi Ilo, is an online social television platform developed in Nigeria that aims to provide everything Nigerian from music, film, street-life to news, comedy and cooking using the YouTube platform. Crowdsourcing videos is an important part of the Battabox strategy and they were able to achieve this using YouTube Direct running on Google App Engine integrated into their website. They also provided an Android App that enables users to upload videos directly from their Android phones.




Battabox website screenshot

There are many other examples from further afield. In South Africa we met Nomanini who have a Google App Engine backend for Lula, their airtime vending device, which promises to change the way airtime is distributed in the region. Envaya SMS is an amazing application that turns your Android phone into an SMS gateway and has been used by many NGOs in East Africa. SAF SMS is a school management solution built with Google Web Toolkit that has been adopted in more than 100 schools in Nigeria. We also met Serengeti Advisers, a consultancy firm in Tanzania that uses Google Chart Tools to create interactive reports on their website.



Nomanini’s Lula terminal communicates with a backend powered by Google App Engine

As part of our drive to meet and interact with app developers in Africa, our Android Developer Relations team also recently hosted the developers of AfriNolly and the Nigerian Constitution Android app on their weekly Android DevRel office hours hangout on Google+ for Europe, Middle East and Africa. At the hangout, these African developers shared information about their apps with other Android developers.

You can follow the exploits of these and more developers in Sub Saharan Africa as they continue to make things happen with Google APIs and platforms by keeping an eye on our case studies page.

Do you feel your app should be featured here? Let us know!


Chukwuemeka Afigbo is a Program Manager in the Sub-Saharan Africa Outreach Team. He is an avid football (soccer) fan.

Posted by Scott Knaster, Editor
2013, By: Seo Master
Seo Master present to you: Author Photo
By Jeff Kaufman, Software Engineer, Make the Web Faster Team

When we released mod_pagespeed in 2010, we gave webmasters a way to speed up their sites without needing to become web performance optimization experts. As an Apache module, however, it was unavailable to sites running Nginx, the popular high performing open source web server that powers many large web sites. Today that changes: we're releasing PageSpeed Beta for Nginx, aka ngx_pagespeed.

Running as a module inside Nginx, ngx_pagespeed rewrites your webpages to make them faster for your users. This includes compressing images, minifying CSS and JavaScript, extending cache lifetimes, and many other web performance best practices. All of mod_pagespeed's optimization filters are now available to Nginx users.

ngx_pagespeed logo
After three months of alpha testing on hundreds of sites, ngx_pagespeed has proven its ability to serve production traffic. It's ready for beta, and it's ready for you to start using it on your site.

MaxCDN, a content delivery network provider, recently published a blog post on their experience testing ngx_pagespeed: “With PageSpeed enabled, we shaved 1.57 seconds from our average page load, dropped our bounce rate by 1%, and our exit percentage by 2.5%. In sum, we squeezed out extra performance with nothing but a few extra lines in our nginx config files... We are continuing to test the module with the PageSpeed team, and our goal is to make it available across our CDN and to all of our customers – stay tuned!”

ZippyKid, a popular WordPress hosting provider, is also one of the early beta testers of ngx_pagespeed: “PageSpeed for ZippyKid is the world’s first WordPress optimization service powered by ngx_pagespeed, designed to automatically apply web performance best practices to deliver fast WordPress sites. Our benchmarks indicate that PageSpeed for ZippyKid will deliver up to a 75% reduction in page sizes and a 50% improvement in page rendering speeds.”

Development of ngx_pagespeed is open source, with contributions by developers from Google, Taobao, We-Amp, and many other individual volunteers. Thanks everyone for helping us reach the Beta milestone!

To start using ngx_pagespeed, follow the installation instructions on GitHub.


Jeff Kaufman works on PageSpeed, an open-source server module that helps make the web faster, and is interested in experiment measurement. He also plays for contra dances, organizes other dances, and blogs about dancing, giving, and tech.

Posted by Scott Knaster, Editor
2013, By: Seo Master
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