Les nouveautés et Tutoriels de Votre Codeur | SEO | Création de site web | Création de logiciel

Seo Master present to you:

Since announcing BigQuery at Google IO last May, we’ve been very excited by the response and feedback we’ve received from the developer community, enterprises and academia. The one consistent request we heard from everyone is the ability to interactively analyze large volumes of data without having to worry about provisioning, maintaining and scaling infrastructure.

Today, we would like to announce the integration of BigQuery with Google Apps Script and Google Spreadsheets, a feature we first demoed at Google IO. With this integration users now have the power to query multi-billion row tables, visualize the results and share them with others. Below you can see a simple script that queries a sample dataset and plots the results. A simple tutorial is available here with more to come soon.




We’ve seen a big uptake of the APIs (released in October) which let you create, populate and delete tables in BigQuery. Users have been loading more and more data in BigQuery. For instance the current M-Lab dataset in BigQuery stands at 240B rows!

The details of BigQuery and new features are available on the BigQuery website. We are gradually adding more developers during this free preview period. Please sign up for an invitation, and let us know about the creative and valuable ways you’re using BigQuery.

2013, By: Seo Master
Seo Master present to you:
Search Engine Optimization uses a combination of techniques, tools, and technical know-how to get results.  Search engine optimization (SEO) is a set of methodologies aimed at improving the visibility of a website in search engine listing. Search Engine Optimization  (SEO) involves the careful optimization of corporate web sites to effectively increase their visibility in the major search engines such as Google, Yahoo, Alta-Vista,and many others. The higher a Web site ranks in the results of a search, the greater the chance that that site will be visited by a user. The higher a Web site ranks in the results of a search, the greater the chance that that site will be visited by a user.

 Optimize the below three for better SEO:
  • Meta Tags
  • Navigational  links
  • Rich Content

Meta Tags:

Meta Tags are very important for your website's visibility. Many search engines read them from your site when you submit it to them .Major meta tags that you can use:

Meta Title,
The only resource type that is currently in use is "document" This is the only tag that you need to put in for indexing purposes.

Meta Description,
Depending on the search engine, this will be displayed along with the title of your page in an index. "content" could be a word, sentence or even paragraph to describe your page. Keep this reasonably short, concise and to the point.

Meta Keyword,
Choose whatever keywords you think are appropriate, seperated by commas.

Navigational  links:

             At the right or at the bottom, but not on the left, of the page.  When the search engines "read" your site, they read from the top left to the bottom right.  Search engines place an emphasis on the first 100 words or text on the site.  You do not want these words to be navigational links or Javascript.  Ideally, you want to have your heading tags with your keywords in the beginning of your page.  This being said, placing your links/JavaScript on the right or bottom of your page ensures the search engine spiders get to the text first, giving more weight to what's important on your page.


Rich Content:

             The more content you have on your site the more likely someone is to find what they're looking for when they get there. Keep your site very content rich. Have a lot of pages.Update the site even twice a day if you have the time. Updating your site does not mean that you copy paste content from other sites.That will only push your rankings further down. Don't have any duplicate content. At the same time ,dont spam multiple content across the same website. When a search engine views or reviews a website, which they do at least every few months, it looks for specific characteristics found in the content of website landing pages.
2013, By: Seo Master
Seo Master present to you:

SEO Strategies have changed drastically over the last year or so. Using “old school” techniques on your blog will be ineffective, and in some cases counterproductive. Here are several of the key changes.

Keywords

Old: Use the same keywords over and over
New: Keyword variation is important
In the old days, we would use the same keyword phrase as anchor text for inbound and internal links over and over. Google is smarter now and looks for variation in root keyword phrases. Using identical anchor text will lead Google to devalue the link. Keep this in mind for new links, and consider tweaking anchor text on existing ones as part of a link reclamation project.

H1 Tags

Old: H1 tags matter
New: H1 tags matter less
Google doesn’t give as much weight to H1 tags as much as it used to. On the other hand, Title tags are still of paramount importance. In the past, bloggers would “double dip” on keywords by skillfully varying the composition of H1 and Title tags, but today that’s probably not the best use of a blogger’s time. H1 tags should still be optimized, but my recommendation for blog posts, for both SEO and social marketing optimization, is to make Title and H1 tags identical.

Reciprocal Links

Old: Reciprocal linking is good
New: Reciprocal linking is bad
Link exchange programs used to be a blogger’s bread and butter for SEO. No more. Google is smart enough to detect these arrangements and now concludes that such links are weaker than unreciprocated ones. As reciprocal links have been devalued, the technique should not be emphasized.

Content Location


Old: Onsite content is everything
New: Offsite content is important
There was a time when bloggers blogged on their blogs, period. While onsite content obviously is still important, bloggers are going offsite to guest-post, in large part for the opportunity to build high quality links to their blogs. This is a powerful technique and one every blogger should consider.

Google+


Old: No Google+ to worry about
New: Worry about Google+
Google+ is an SEO game changer. To quickly point out just three areas that bloggers need to be aware of:
  1. Rel=Author links associate a page of content with the author’s Google+ profile. Authors with high authority on Google+ have the potential to rank well for content even if it lives on a lower authority domain.
  2. Google+ content is indexed by Google and displayed prominently in SERPs. This has led some bloggers to produce lengthy, optimized, original content directly onto Google+.
  3. Google’s continuing shift toward personalized search means it will display content from one’s Google+ community in SERPs. This favors bloggers with Google+ influence (however that is determined) and who are in a lot of Circles.
2013, By: Seo Master
Powered by Blogger.